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What are the advantages of trademark transfer?

What are the advantages of trademark transfer? Trademark transfer is becoming increasingly common, so what are the advantages of this business model? Advantages of trademark transfer What are the advantages of trademark transfer? 1. Time advantage It generally takes 1-2 years to register a trademark (the China Trademark Office does not have clear regulations on the time for trademark registration. The efficiency of trademark registration is directly related to the number of domestic trademark applications. , generally 1-2 years). Transferring a trademark generally only takes about 6-10 months, which saves half the time compared to registering a trademark. This is a considerable time saving for many buyers who need to own a trademark in a short period of time. 2. Success rate advantage The pass rate of registered trademarks is not high. Registering a new trademark is a process from scratch. It is difficult to guarantee whether there are similar trademarks in the Trademark Office or the market. 3. Trademark Value Advantages After registering a new trademark, it needs to be promoted and publicized from the beginning, and its initial value is very low. The transferred trademarks are generally recognized trademarks in the market, have a certain degree of popularity, and have high value, making it easier for the buyer to establish his own brand in a short period of time. What are the advantages of trademark transfer?