As a brand of Japan's Toyota Motor, Lexus has a certain influence around the world. It is exported to many countries around the world and has varying reputations in different countries. However, recently, it seems to have registered a new trademark.

According to information learned from relevant channels, on September 7, Lexus has applied to register the new "GX550" trademark in the American country Costa Rica. This trademark is likely to be related to Lexus's new model, and its It seems that it will also use the same 3.5TV6 engine as the Toyota Land Cruiser. Because there is not much news released yet, these are all speculations obtained from the trademark.

As far as car companies are concerned, Lexus is a brand that first appeared in North America, so its needs cater to the people in North America. After a long period of development, its sales have surpassed brands such as Mercedes-Benz and BMW. .

To be able to develop so rapidly in these years, in addition to the company's own technical support and scientific research, there is also protection from the outside world, which is what we call trademark protection. Because trademark registration has legal effect after approval, companies will receive certain protection after approval. Indeed, many trademark infringements will be reduced.

But don’t forget that companies should register their trademarks as early as possible. After all, many influential brands have registered their trademarks before the actual goods and services appear. This is to prepare for a rainy day. After all, in the market, it will be more difficult to succeed in making up for the loss, and the losses will be high, so it is necessary to trademark first.