The logo of "Nike" is in English: nike. NIKE is headquartered in Portland, Oregon, USA. The company produces a wide range of sporting goods, such as clothing, footwear, sports equipment, etc. NIKE is a world-famous sports brand. Its original meaning in English is the Greek goddess of victory, and its Chinese translation is Nike. The Nike logo is a small hook. Nike has always regarded it as its glorious mission to inspire every athlete in the world and provide them with the best products. Nike's pioneering air cushion technology brought a revolution to the sports world. Sports shoes manufactured using this technology can protect athletes' knees well and reduce the impact on the knees when they land during strenuous exercise. The development history of NIKE: In 1908, a shoe factory was built in Lean, Massachusetts, which further developed the local shoemaking technology. There, workers no longer make Nike shoes independently. Each step of shoe production is handled by a trained person. The production line begins to take shape. At first, Nike sneakers were still made to order, but in order to keep workers occupied during the off-season, shoe shop owners began to make shoes without pre-orders. These shoes are called shoes for sale and are displayed in the windows of local shops. In 1958, the then founder Phil. A player on the track and field team at Knight Oregon State University, he returned to his hometown to teach in Portland after graduation. In 1963, Phil Knight, who graduated from the University of Oregon, and his mentor Bill Bowerman co-founded a company called "Blue Ribbon Sports" (Blue Ribbon Sports), which specializes in sporting goods. In 1964, Knight and his coach Bowerman each invested $500 to establish a sports shoe company named Blue Ribbon Sporting Goods. In 1972, NIKE company was officially established. Its predecessor was Blue Ribbon Sports, a company invested by current NIKE president Phil Knight and coach Bill Bowerman. In 2001, Nike launched a new cushioning technology called Shox after developing air cushion technology. Sports shoes produced using this technology are also very popular, and sales are rising. In addition to sports shoes, Nike's clothing also has innovative works.