SPEY Whiskey

SPEY Royal Selection Single Malt Scotch Whiskey is jointly launched with the Historic Royal Palaces Organization*** of Queen Elizabeth II. The wine has a brilliant golden color and an aroma of linen, toffee and light currants. The taste is smooth and silky, with a deep wheat aroma and dense cream flavor. It is warm and has a long aroma, and the finish can bring the drink to the drink. The long lasting warmth.

The charm of SPEY whiskey is not only due to the unique flavors produced by the natural environment, raw materials, and distillery making methods of different production areas, but also a taste of life for many people. For a brand that has been around for hundreds of years, it is even more hard-won.

The Harvey family, which comes from Scotland and has a history of more than 200 years, can even see its dedication in the single malt whiskey that continues the family's glory.

The good relationship between the Harwitt family and the British royal family can be traced back to 1815, during the reign of King George III, when the great British poet Sir Byron married Annabella, the daughter of the owner of Sheehan Hall. The barrel of SPEY Single Malt whiskey was dedicated to his close friend King George III as a wedding gift, thus establishing the unshakable status of the fine wine brewed by the Harwitt family among the royal family.

In 2011, SPEY cooperated with Historic Royal PALACES, the historical royal palace organization of Queen Elizabeth II, to launch the world's first wine "SPEY ROYAL" "Selected single malt Scotch whiskey" is only sold at the Queen's five castles, including Tower of London, Hampton Court Palace, The Banqueting House, Kensington Palace and Kew Palace Kew Palace.

Sebel has also become the only single malt whiskey brand that the castle cooperates with and is authorized to use the Queen’s Charitable Foundation trademark. Because the royal family’s national emblem is only used for important events, it symbolizes the British royal family’s most important role. Sublime official endorsement.

In recent years, the Harwitt family has become more actively involved in sponsorship activities of Prince Charles' School of Traditional Arts, which shows that it has a good relationship with the royal family.

SPEY single malt whiskey is one of the top five leading whiskey brands in Taiwan. The first image that flashes in people’s minds is “a handsome man puts his index finger between his lips and says: Shhhh” ..." This silent gesture makes Sibei's brand image deeply rooted in people's hearts. It not only highlights the precious and unique nature of the product that can only be felt, but cannot be expressed, but also brings better sales results.

Sibei adopts personal visits to maintain its brand.

SPEY believes that face-to-face contact can make people feel valued, and that through personal experience of the product, people can increase their recognition of the product. With a sense of recognition, SPEY will naturally be in the market. Achieve twice the result with half the effort in channel promotion.

As for the establishment of brand height, Sibei chooses a tailor-made and extremely exclusive approach.

Hand-labeled, annual certificate, barrel number certificate, etc., and exquisite packaging; so that every Sibei customer can enjoy a sense of honor.

For many years, Sibei has been ranked among the top five single malt whiskeys in Taiwan with its elegant and high-end image, and continues to do so.

It is not only the beautiful achievements created by the brand image alone, but also the elegant quality that has been maintained by more than ten generations of Sibei descendants and more than 200 years of continuous efforts to create today's situation.