Legal subjectivity:

Trademarks are intangible assets. In today's fierce business competition, the fight for trademarks is indispensable. Companies will try their best to apply for registered trademarks. If the trademarks are similar or identical, it will cause trademark infringement disputes. 1. What are the penalties for selling goods that are similar to infringing trademarks? (1) Order to stop sales immediately; (2) Invite and destroy the infringing trademark logo; (3) Eliminate the infringing trademark on existing goods; (4) Seize the direct use of the trademark Infringing molds, printing plates or other tools for committing crimes; (5) If the first four measures are insufficient to stop the infringement, or if the infringement is difficult to separate from the goods, order and supervise the destruction of the infringing goods; (6) Penalty according to the circumstances A fine of less than 5% of the illegal business volume or less than five times of the profits obtained from the infringement. The directly responsible person of an entity that infringes the exclusive right to use a registered trademark may be fined not more than 10,000 yuan depending on the circumstances. 2. How much does a trademark transfer usually cost? The price of a trademark transfer needs to be determined through mutual negotiation between the transferor and the transferee. If both parties cannot determine the price of the trademark, they may apply to a qualified intangible assets appraisal agency to evaluate and price the transferred trademark. Before signing a transfer contract, the transferee needs to verify the transferred trademark, such as the ownership of the trademark, whether there is any dispute about the trademark, etc. When a trademark transferor and transferee sign a transfer contract, the contract needs to indicate the transferred trademark, detailed information and transfer fees. After the contract is signed, the trademark transfer and transferee must submit a transfer application, the trademark information and supporting documents for the transfer application, a copy of the trademark transferee's business license, etc. to the Trademark Office. The Trademark Office will issue a trademark transfer approval certificate within 6-8 months from the date of receipt of the trademark transfer application and make it public. The transferee will obtain the exclusive right to use the trademark from the date of public announcement. 3. Fees for trademark registration Applications for trademark registration must pay the trademark registration fee as required. Each application should be accompanied by proof of payment of the application fee. When applying for trademark registration or handling other trademark matters, you must pay fees as required. The Trademark Office will consider the application complete and will accept it after receiving the application documents and trademark fees. Otherwise, it will not be accepted. The standard for accepting trademark registration fees is 1,000 yuan per application (9 limited goods or services), with an additional 100 yuan for each additional application. The standard registration fee for accepting collective trademarks and certification trademarks is 3,000 yuan. I believe everyone should know after reading the above introduction that if the trademark is similar to infringement, the infringed party can request the local industrial and commercial administration department to handle it. Generally, the infringement behavior will be stopped and the related losses will be compensated.