Anta (Fujian) Shoes Co., Ltd., the predecessor of the group company, was founded in 1991 and is located in Jinjiang City, Fujian Province, the first of China's three major shoe capitals.
For more than ten years, the business philosophy of "starting a business with peace of mind and being a down-to-earth person" stems from the passion to create a Chinese national industrial brand. Through the unremitting efforts of all ANTA people, ANTA Group has grown from a regional It has developed into a national marketing-oriented comprehensive sporting goods enterprise group. At the same time, statistics from the China Federation of Commerce and the China National Business Information Center show that ANTA sports shoes ranked first among similar products in the country for three consecutive years from 1999 to 2001, and have become a popular choice for many consumers, especially the majority of consumers. A fashionable sports brand loved and pursued by teenagers. In 2002, it won the first "China Famous Trademark" among private sports footwear companies in China's sporting goods industry.