When buying a trademark and entering it on Tmall, are there any requirements for the trademark owner? With the development of Internet e-commerce, many companies have begun to enter e-commerce platforms such as Tmall and JD.com. However, it is not easy to enter these platforms. There are clear regulations on Tmall brand entry restrictions. Brands that are the same as or similar to well-known brands will be restricted from entry. Therefore, when buying a trademark, do not choose a brand name that is not a famous brand in order to save some publicity costs, otherwise you will not be able to enter Tmall even if you buy it.

If you buy a trademark and enter Tmall, the requirements for trademarks:

Tmall has very few requirements for brand trademarks, only two. First, Tmall only accepts trademark registration certificates from the National Trademark Office or those holding a trademark acceptance notice; second, it is not allowed to enter pure graphic trademarks because the store name and related domain names are pure graphics. It cannot be named.

Not only must you have your own brand, but whether your trademark is R or TM will affect your deposit for entering Tmall:

Brand flagship store, specialty store: TM trademark 10 10,000 yuan, R trademark is 50,000 yuan;

Specialized stores: TM trademark is 150,000 yuan, R trademark is 100,000 yuan.

In addition, Tmall has special requirements for applications for retail flagship stores. Applicants applying for a Tmall mall-type flagship store must be the trademark owner of the 35th service trademark or a company related to the trademark owner.

Requirements for companies to settle on Tmall:

Enterprises to settle on Tmall must be registered in mainland China, including legal persons (companies) and partners (partnerships), holding Have the corresponding business license.

Company requirements for entering Tmall (Internet e-commerce)

Difficulties:

Company requirements: Most investment categories require general taxpayer qualifications. Some categories of company age also have varying degrees of requirements of 1 year and 2 years

Purpose: to eliminate newly established small companies and small-scale taxpayer companies.

In fact, the vast majority of merchants can meet the basic needs. There are a few difficult points, but the real difficulty is the category quota. Even if everything is prepared, it is still difficult for merchants with excellent qualifications to end up. A hurdle, ruthlessly rejected, temporarily does not meet the scope of Tmall market investment.

The above is about buying trademarks to enter Tmall. Are there any requirements for trademark owners? content, buying a trademark is a more convenient and quick way for many companies to obtain a trademark. To buy a trademark, look for Bajie. Intellectual property service platform, 70W+ trademark resources, welcome to consult trademark online customer service