In a few days, Jiangxi Isuzu Classic Ruimai, the "sales star" of this market segment, will launch a brand-new model on September 9. What are the highlights of the new classic Ruimai after the change? What news has been confirmed about this car? Let's take a closer look at this brand-new pickup truck that honors the enterprise and gives users value through four core issues.
What is the background of the new classic Ramie?
To say that the new classic is sharp, we must start from Isuzu, Jiangxi. The company was established in April 20 13, with 50% contribution from Jiangling Group and 50% contribution from Isuzu Company of Japan. After the establishment of the company, the first model it brought was D-MAX, which has a long-standing reputation in the world.
However, the pickup truck market in China at that time still belonged to the tool pickup truck market. As a joint venture product, it is obviously more fun to position it at D-MAX in the price range of 13- 19000 yuan. In order to let more consumers experience the quality of Isuzu pickup truck products, Jiangxi Isuzu Ruimai came into being, and the price of 80-1.2 million yuan immediately entered the market price range of tool pickup trucks. More importantly, the car still maintains the "confidence" of D-MAX and has a good cost performance, which has brought surprises to domestic pickup consumers.
20 19 10, Ruimai S with brand-new front face was officially launched. In order to distinguish it from Ruimai, before the listing of Ruimai S, Ruimai was renamed as Classic Ruimai and sold together with Ruimai S.
Named "Classic Ruimai", it will inevitably retain the advantages of low price and high cost performance. Therefore, the news that the new classic Ruimai will be listed soon has attracted much attention from users. People hope that it can continue the characteristics of the old models and become a handy car for pickup truck consumers.
What's the change between the new classic Ruimai and the old one?
Since we are talking about the changes in the new model, let's review the situation of the old model first. As mentioned earlier, the old Ruimai maintains the "foundation" of Jiangxi Isuzu D-MAX, the structure of part-time four-wheel drive, front double wishbone independent suspension and rear leaf spring integral bridge, and more importantly, the four-wheel drive model also comes standard with a rear axle differential lock, which impressed me very much. In addition, D-MAX pays attention to performance and has good body coordination. Yes, it proves that Ruimai also has a "golden ratio". 20 18 Ruishang, the logo of the Third Ring Road was replaced by JIM (Jiangxi? Isuzu? MOTOR abbreviation) logo looks more concise and generous, and the overall shape remains basically the same.
In the interior part, Ruimai has basically not changed since the birth of the model, but the interior looks more exquisite than the pickup truck of the same level. Ruimai is the first independent product of Jiangxi Isuzu. China has enough right to speak and knows China consumers better, so it can be configured according to the needs of market users. The old Ruimai interior has a little piano paint panel in the middle, which is more tasteful. Ruimai strives for a more balanced overall performance of the vehicle. Even if the focus is on freight, the fineness of the interior is not ignored, and more configurations are added at a low price as much as possible. After all, "whose family?"
In the upcoming brand-new classic Ruishang, the interior has been fully upgraded. Just from the photos in the car, we can feel that the newly designed center console looks more stretched and domestic, which makes a tool pickup truck feel less like a family car.
In addition, according to China pickup network, the safety of the new classic Ruimai has also improved a lot, and the double airbags make the front passengers feel more at ease. Galvanized steel body makes the safety of the whole vehicle upgrade to a higher level again. The new car also optimizes the humanized design of the seat, which makes the busy pickup truck users feel more comfortable.
As for motivation, it can be described as "classic" and "classic". The new classic Ruimai diesel version is equipped with a very classic Jiangxi Isuzu original 2.8T diesel engine with a maximum power of 88kW and a maximum torque of 285N? M. The gasoline version is equipped with a brand-new Mitsubishi 2.4T gasoline engine, with maximum power 155kW and peak torque of 320N? M, compared with the old classic Ruimai 2.0T gasoline engine, the parameter upgrade is obvious, the torque is greater, the power is more abundant, and it also meets the national six emission standards. The same engine is also mounted on the current Ruimai S, with reliable quality.
In terms of chassis, the new classic Ruimai will continue the high quality of the same platform D-MAX, adopting the form of front double wishbone independent suspension and rear high-strength leaf spring, and matching some 4wd models, and some models are also equipped with rear axle differential locks. Therefore, in the chassis part, the new classic Ruimai can be regarded as almost the same as D-MAX, and the off-road performance is beyond doubt. Moreover, the new car provides two sizes of standard axis and long axis, and there are two container forms, so the loading capacity is also guaranteed.
What will be the price of the new classic Ruimai?
In fact, in many ways, the price range of the new classic Ruimai will not be high.
First of all, the old classic Ruimai 2.8T diesel version starts at 84,800 yuan, and there is no model with the highest price of 6,543,800 yuan+0.2 million yuan. The 2.0T gasoline version starts at 88,800, and the most expensive one is 1.2 million.
Secondly, Ruimai S has a higher positioning than the classic Ruimai, so the overall interval has also improved simultaneously, with a minimum of 98,800 yuan and a maximum of 654,388+032,300 yuan. It can be seen that the price range of the new classic Ruimai will hardly be adjusted.
Finally, at present, the manufacturer has exposed the starting price range of the brand-new classic Ruimai-positioned in the range of 80,000-90,000 yuan. You know! The price of diesel pickup truck is less than 90 thousand, and it is very competitive in both brand and configuration.
Therefore, we predict that the price range of the new classic Ruimai will still be in the range of 8- 1.2 million yuan. Because the diesel version uses its own engine, the cost is lower, which should fall in the range of 8-65438+ 10,000 yuan; On the contrary, the price of the gasoline version will be higher, which is expected to be between 90- 1.2 million yuan.
Who are the competitors of the new classic Ruimai after listing?
Judging from our expected price range and vehicle positioning, the biggest competitors of the new classic Ruimai will be Great Wall Feng Jun 5 and Jiangling Xinbao Store.
The highlight of the new classic Ruimai lies in the chassis with the same quality as D-MAX, which ensures the overall quality of the whole vehicle. In addition, there is a more relaxed and domestic interior style. The combination of joint venture status and the same price range is the main weapon of its market competition.
Summary: As I said at the beginning, a pickup truck enterprise can only become a mainstream brand if it occupies a place in the tool pickup truck market, and can also make consumers know and understand it to the greatest extent. Jiangxi Isuzu knows this truth well, so it will launch the classic Ruimai car, which will make the commercial pickup truck have the quality of a joint venture car, the concept of riding and high cost performance. The brand-new classic Ruimai, which is about to be reloaded, will be a heavyweight player in the commercial pickup market.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.