There are some differences between ordinary trademark registration and well-known trademark registration. The following are their main differences:

1. Scope of legal protection: Ordinary trademark registration only provides protection for the trademark within the registered category. Other trademarks that are similar or similar may still be registered and used. Well-known trademark registration enjoys a wider scope of legal protection, which can prevent the registration and use of similar or similar trademarks in other categories.

2. Consumer awareness: A well-known trademark refers to a trademark that enjoys high visibility and widespread recognition among the public, and therefore has stronger consumer awareness. A regular trademark may not have the same visibility and recognition.

3. Application conditions: Ordinary trademark registration is usually relatively simple, and only needs to meet the general requirements stipulated in the trademark law, such as originality, distinction, etc. The registration requirements for well-known trademarks are more stringent, and usually require the trademark to have significant visibility and good goodwill in the relevant market.

4. Evidence requirements: Well-known trademark registration usually requires more evidence to prove the trademark’s popularity and widespread recognition, such as sales data, advertising materials, media reports, etc. Ordinary trademark registration has more flexible requirements for these evidences.

5. Cancellation and infringement: Well-known trademarks enjoy a stronger legal status, and their owners can more easily cancel the registration of other trademarks or claim infringement. Owners of ordinary trademarks may need to provide more evidence to prove infringement when dealing with infringement.

It should be noted that the specific definitions and requirements for common trademarks and well-known trademarks may vary from country to country or region. Therefore, it is recommended to consult the trademark registration agency or professional trademark agency in your country or region before registering a trademark to obtain accurate information and guidance.

I hope the above information is helpful to you! If you have any additional questions, please feel free to ask.

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