Current location - Trademark Inquiry Complete Network - Trademark inquiry - Huawei Alibaba Xiaomi trademark is different.
Huawei Alibaba Xiaomi trademark is different.
Huawei and Xiaomi, as domestic mobile phone giants, are guided by national strategy and family life respectively, showing different brand characteristics. This paper will discuss the advantages and characteristics of these two brands from many angles.

Performance of the international market

Xiaomi's achievements in foreign markets have multiplied national pride. How to define a national brand? Huawei has a wide range of users around the world, and its leading position in the field of communication can not be ignored.

The influence of brand leaders

Xiaomi, led by Lei Jun, continues to exert its strength in the field of research and development, which is undoubtedly a powerful representative of national brands. Huawei's self-developed chip technology makes it more emboldened in the face of external pressure.

Development direction of hardware and software

Huawei started with communication technology, and hardware smart phones are its core business; Xiaomi is still exploring the development path of software and ecology. Huawei and Xiaomi, one is basic science and technology, and the other is applied science and technology, each with its own strengths.

Cost-effective advantage

Cost performance is the label of Xiaomi and the key to its popularity among consumers. For consumers, cost performance is the key, and brand difference is not the decisive factor.

Smart home solutions

Personally, I prefer Xiaomi's design style and smart home solutions. Huawei focuses on household equipment, which is also the pride of the country.

Brand support

Huawei and Xiaomi are both brands that we are proud of, and our confidence stems from their respective development directions. As domestic mobile phone brands, both Huawei and Xiaomi should be supported, instead of falling into a national pride dispute.