Leonardo is an Italian clothing brand LEONARDO DI GASUN, commonly known as the old man.
LEONARDO DI GASUN brand name comes from the outstanding art master Leonardo Da Vinci (LEONARDO Da Vinci).
In 1918, Leonardo I, a tailor and shoemaking family, established the Leonardo DiGasson company in Italy. In 1936, the Italian general's uniform designed by the company was famously awarded the Cross of Medal by the military.
After World War II, it switched to civilian clothing and led the trend of elegant and solemn men's clothing in Europe. In 1963, Leonardo II designed the famous (old man's head) image as a trademark based on Leonardo da Vinci's head on a stamp. And the registration was successful, forming a unique and elegant style that integrates clothing style and product identification.
Extended information:
On a certain day in 1452, in a quiet and beautiful town of Vinci near Florence, Italy, a great and wise art master Leo was born. Nado da Vinci. As an outstanding representative and typical artist of the Italian Renaissance, King Louis XII of France and the famous Medici family of Florence all regarded him as their honored guest.
500 years later, a young man in Finch Town took over the family's coffee business, inherited the handicraft skills of his ancestors, and launched a series of products such as advanced custom clothing, leather shoes, and leather goods.
A few years later, with great love and reverence for the master's artistic style, the young man marveled at the master's self-portrait, which has simple lines, but also expressiveness. It is all accurate, rigorous, elegant and natural. Every line exudes a classic artistic temperament.
The young man simply used the master's self-portrait as his LOGO and designed the famous "Leonardo Da Vinci" pattern as his product logo. He integrated the Renaissance art style into his product design and was deeply influenced by it. A local favorite.
leonardo official website – brand story