Urban construction, popularity, copycat brand, enterprise level.

The differences in surface characteristics between first-tier cities and second-tier cities:

Urban construction:

The first thing I want to talk about is urban construction. Once I came from a certain I took a taxi from county A to the local prefecture-level city B. As soon as the taxi arrived in the urban area of ??city B, the driver sighed and said that city B is indeed better than city A. What the driver said is good mainly refers to urban construction. If you compare a prefecture-level city with its subordinate county-level cities, the prefecture-level city will basically win. First-tier cities and second- and third-tier cities

There are two main differences in urban construction:

First, the difference in architectural quality. Many cities will have their own CBDs, such as Lujiazui in Shanghai. , Beijing's Guomao, Guangzhou's Zhujiang New Town, CBD is a representative of the prosperity of a city. The gathering of high-rise buildings also represents many people's yearning for this city. It is also the highlight of this city’s promotion. In fact, the high-rise buildings in a certain city that you see from some online promotional pictures are basically the CBD area. There will be differences in CBD, some cities have it, some don't, some cities are high-end, and some cities are more ordinary. But if you compare a street in a first-tier city with a street in a third-tier city, you may feel that the two are almost the same. They are both a row of buildings with the same architectural style. There are shops on the ground floor downstairs, and there are shops on both sides of the street. A row of green trees. In the eyes of many people, the difference in a city's architecture mainly depends on the architectural quality of its business district.

The second is the difference in the number and height of buildings. The overall height of buildings in first-tier cities is higher and the density is greater. Some people will use this as a standard to measure the development level of a city. Sometimes when we go to the core areas of certain cities, the buildings are relatively sparse and low in height. People will think that the economic development of this city is relatively poor. If it were not for the purpose of building protection, this judgment would not be unreasonable;

Popularity:

Many people in first-tier cities hate the crowding of the city and find it particularly annoying. But in fact, if a city wants to develop, whether it is commerce, transportation and enterprises, it will benefit from the increase in population. This can be seen from the policies of grabbing people in major cities in the past two years. If you go to a second- or third-tier city and don't go to the business district, you can obviously feel that the popularity on the road will be much worse, including when taking public transport such as buses and subways, you will also feel that there are not many people. In addition to first-tier cities, even some so-called new first-tier cities, assuming you leave their old city and city center and go to their development zones, you will notice two obvious points: there are fewer pedestrians on the road and less traffic. There are few vehicles.

Copycat brands:

Each city has different levels of development. The business environment in first-tier cities is more developed, so when a brand is first established and expands into the market, it is often given priority. first-tier cities, and then gradually move to second-tier and third-tier cities.

Brands will go through a long cycle to develop the market, which gives some speculators opportunities. Especially after some Internet celebrity brands become popular in first-tier cities, it is easy for some counterfeit businesses to appear in second- and third-tier cities, imitating genuine brands in terms of branding and wording. Therefore, one of the characteristics of second- and third-tier cities is that it is easy to see some copycats. brand.

In fact, the reason for this is also related to the fact that the brands themselves do not pay attention to the protection of intellectual property rights. Some brands are relatively small at the beginning and do not have registered trademarks. When they gradually develop and develop, they find that it is too late to register trademarks;< /p>

Enterprise level:

Many central enterprises, state-owned enterprises, and some national scientific research units are mostly headquartered in first-tier cities, while those in second- and third-tier cities may be due to geographical advantages. Established branches or research branches.

On May 25, 2017, "Yicai Global" New First-tier Cities Research Institute held the "New First-tier Cities Summit and 2017 China City Business Charm Ranking Release Ceremony" and released the latest issue of City Business Charm list.

This list is divided into 338 cities above the prefecture level in China. In the list, the status of the four first-tier cities of Beijing, Shanghai, Guangzhou and Shenzhen remains unshakable.

However, there have been some changes in the seats of the 15 "new first-tier" cities, which are Chengdu, Hangzhou, Wuhan, Chongqing, Nanjing, Tianjin, Suzhou, Xi'an, Changsha, Shenyang, Qingdao, Zhengzhou, Dalian, Dongguan and Ningbo;

Second-tier City (Second-tier City) is a 337-level city in China based on the five major indicators of business resource concentration, urban hubness, urban people’s activity, lifestyle diversity and future plasticity. The list ranked second to the new first-tier cities after a comprehensive evaluation of cities at or above the prefecture level is mostly provincial capital cities, sub-provincial cities, economically strong cities in the eastern region or economically developed regional central cities.

Second-tier cities have a certain economic foundation and relatively strong commercial activity, which are attractive to large companies, big brands and outstanding talents.