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What brand is kappa?

kappa is a sports brand born in Italy, and its price ranges from 98 to 2999 according to the series.

Kappa brand is rooted in Italy. Although it has always been sought after by young people who love football culture and pop culture and pursue a rebellious lifestyle in Europe, the brand has never been complacent.

the brand takes "rebellion, passion and publicity" as its core concept, aims at "promoting trend culture and influencing trend life", substantially improves consumers' wearing experience with functional product design, takes more than 1,5 young, energetic and distinctive shops across the country as the media, and integrates trend culture into products that are constantly improving through in-depth cooperation with different fields including entertainment, music and art.

Kappa is a brand that was born in Italy in 1916. It emerged in Europe in the 196s and 197s, and gradually developed into a famous sports and leisure clothing brand in Europe. It aims to bring unique sports trend products to people who are keen on popular culture, pay attention to the quality of life, are full of exploration spirit for new things, and have their own exclusive trend attitude and desire to show themselves.

Extended information:

Story about kappa's cross-branding:

Street style has become an important indicator of global popularity, regardless of luxury brands or street brands. No one wants to fall behind in this trend. An important branch of street style: retro sports style has made a full play in this wave. The Track Suit sports suit that was once sneered at by people has turned into a modeling boon. This story is still attributed to VETEMENTS and Gosha Rubchinskiy.

Gosha Rubchinskiy 216 Spring/Vetements 217 Spring wants to create a retro sports style. In fact, there are several points to be grasped in the part of the single product. The first and most intuitive single product is the retro silhouette sports coat with large-area color matching. It used to take a long time to find a baby with the right appearance and size in antique shops. Thanks to the blessing of two major brands, it has now flooded the streets.

Vetements 218 Spring/Gosha Rubchinskiy 217 Fall Secondly, the LOGO shirts produced by various sports brands have also changed from "the explosion of straight men who have no requirement for dress" to a matching artifact with a sharp increase in fashion, but in fact, this part, the old LOGO style is much better than the new LOGO.

Gosha Rubchinskiy 217 Spring/Vetements 217 Spring Finally, today's protagonist, string bidding! It is no exaggeration to say that VETEMENTS and Gosha Rubchinskiy have revitalized a large wave of old sports brands. The above retro color matching jackets and LOGO shirts are actually very popular in ancient circles, but the matter of cross-labeling is really the best case from complete indifference to fashion explosion, one of which is Kappa.

On the left, VETEMENTS × Champion on Kendall Jenner's upper body almost ruled everything in Track Suit for a while, and the story of Kappa's cross-label sweater in Gosha Rubchinskiy 217 Spring also started to explode.

References:

Baidu Encyclopedia -kappa