With the rapid development of society, people's time is becoming more and more fragmented, and it is difficult to attract consumers' attention, let alone keep users sticky. Nowadays, product upgrading is a common phenomenon, and many brands like to make a fuss about the packaging of their own products. I hope those exquisite and unique packaging designs can change people's inherent impression of it and make it a young and dynamic brand. ?

many merchants like to be high-end people, not because they are easy to do, but because they mean stability and can make a lot of profits. High-end people have a certain taste, so they should take the boutique route in packaging. Boutique packaging box from a certain point of view, it is your product facade! However, it is not easy to do it well. The most important thing for a high-quality packaging box is the word "high-quality". Let's take a look at the elements of the boutique packaging box!

first, pay attention to artistic sense.

Different from what many people think of as a high-quality packaging box, it is a mix and match of high-grade technology, and it is bronzed, silvered and made into the color of local gold. But this kind of packaging is better called local gold packaging than boutique packaging. This kind of packaging smells like nouveau riche. The quality packaging box is more because its design is full of aesthetic feeling, and a line and a brush character can reflect its artistic conception.

In this way, it is separated from local tyrants' products to a certain extent. Local tyrants think that the more expensive the better, and they "only buy the expensive ones, not the right ones", while the audience of boutique packaging boxes-petty bourgeoisie people, care only about feelings and pay attention to spiritual pursuit. Therefore, exquisite packaging boxes must attach importance to artistic sense

Second, for specific industries and specific people

Fine products all have their own attributes, such as natural mineral water from deep mountains, the first tea in Xinyang Maojian, and chickens and ducks raised in rural villages. Not everyone is interested in these things. Only those who pay attention to health care care care about whether your water comes from the mountains and is natural. Only those who love tea will want to buy the first tea in Xinyang Maojian, and those who pay attention to health care about whether your chickens and ducks come from the mountains. These are all things aimed at specific groups of people. Therefore, when we make high-quality packaging boxes, we must pay attention to distinguish the buyers. Only by designing the products for specific people can we achieve the desired results. Therefore, subdividing the crowd is the key to the success of the boutique packaging box. ?

Third, go deep into the crowd and design product packaging

For the design of boutique packaging boxes, we must first make an estimate of the whole market. As designers, if they don't communicate with customers on the front line, it is difficult to know what they are thinking and what they need, so the boutique packaging boxes designed in this way can't arouse their buzz.

and those salesmen who are struggling in the market, because they have been communicating with customers in the front line for a long time, they understand this. Only by going deep into the crowd can we get their approval for the quality packaging boxes we designed. ?