If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark for the goods or services it produces, manufactures, processes, selects or distributes, it shall file an application for trademark registration with the Trademark Office of the State Administration for Industry and Commerce (hereinafter referred to as the Trademark Office) according to law. In a narrow sense, the application for trademark registration only refers to the application for trademark registration of goods and services, international registration of trademarks, registration of certification trademarks, registration of collective trademarks and registration of special signs. The application for trademark registration in a broad sense includes not only the contents of the application for trademark registration in a narrow sense, but also the application for alteration, renewal and transfer of registration, the application for objection, the application for filing the trademark license contract and the handling of other trademark registration matters.

there are two ways for domestic applicants to handle all kinds of trademark registration matters: one is to go directly to the trademark office; The second is to entrust a nationally recognized trademark agency to act as an agent. The main differences between the two ways are the different ways of contact and the slightly different documents submitted. In terms of the way of contact, if you go directly to the Trademark Office, the applicant will directly contact the Trademark Office during the handling process; Where a trademark agency is entrusted to handle the matter, the applicant will contact the Trademark Office through the trademark agency, but not directly. In terms of the documents submitted, if they are handled directly at the Trademark Office, the applicant shall submit a copy of the agent's own ID card in addition to other documents that should be submitted; Where a trademark agency is entrusted, the applicant shall, in addition to other documents that should be submitted, submit a power of attorney for entrusting a trademark agency to handle trademark registration matters. Domestic applicants who directly handle trademark registration matters should go to the trademark registration hall of the Trademark Office.

foreigners or foreign enterprises must entrust a trademark agency to handle trademark registration in China, except for foreigners or foreign enterprises who have their habitual residence or business office in China.

if a trademark agency is entrusted to handle trademark registration, the documents to be prepared and the handling procedures can be consulted with the trademark agency.

When using this column, we should pay attention to the following points:

1. Every trademark pattern registered in each category of the International Classification of Goods and Services for Trademark Registration is a trademark. Each application for any registration of each trademark shall be regarded as an application, and a set of application documents shall be submitted separately, and the fees shall be paid separately.

2. if the number of copies of the documents to be submitted is not specified, if the number of copies is not specifically stated in the columns of "specific requirements" and "matters needing attention", it shall be considered as one copy.

III. Special statement:

(1) All contents in this column are not official documents issued by the State Administration for Industry and Commerce or the Trademark Office of the State Administration for Industry and Commerce, so all contents are instructive and have no legal binding force.

(2) The content of this column was completed in December 23. If there is any change in the future, or it is inconsistent with the requirements of the receptionist in the trademark registration hall, the requirements of the receptionist shall prevail.

2. Inquiries before application for trademark registration

I. Brief description

Inquiries before application for trademark registration usually refer to inquiries about trademark information made by an applicant for trademark registration to a designated service organization in order to know whether there are prior trademark rights that may conflict with his application for registered trademark. Before applying for trademark registration, the principle of voluntary inquiry by the inquirer, paid service provided by the service organization, and inquiry results for reference only shall be adopted. At present, Tongda Trademark Service Center under the State Administration for Industry and Commerce is responsible for trademark inquiry.

II. Approaches and Steps

There are two approaches to trademark inquiry: one is to entrust a trademark agency to handle trademark inquiry; Second, people go directly to the trademark registration hall of the Trademark Office for trademark inquiry.

(1) where a trademark agency is entrusted, the applicant may voluntarily choose any trademark agency recognized by the state to handle it. All trademark agencies registered with the Trademark Office are published in the "Agency" column.

(2) If someone comes directly to the trademark registration hall, the applicant can go through the following steps:

Receive the Trademark Inquiry Form from the inquiry window → Fill in the Trademark Inquiry Form → Draw the price in the inquiry window → Pay the trademark inquiry fee in the charging window → Return the Trademark Inquiry Form to the inquiry window → Collect the inquiry results in the inquiry window

3. Fill in the Trademark Inquiry Form.

2. A Trademark Inquiry Form is limited to 1 items of goods or services of one word mark and one category.

3. The column of "goods or services" must be filled in strictly in accordance with the standard names in the Classification Table of Similar Goods and Services, and the group names of commodity classification are not allowed.