Moutai has two trademarks: Five Star Brand and Feitian Brand.
After the establishment of the state-owned Moutai Distillery in 1951, the "Five Star" trademark has been used. Under the historical background at that time, Moutai began to be sold abroad. Since it was the early days of the founding of the People's Republic of China, there were many anti-China forces abroad. The anti-China forces made a fuss about the "five-star" logo when they saw it, and it was regarded as a "political trademark." , discriminating against Moutai and deliberately affecting Moutai’s overseas sales.
In order to solve this problem, the Chinese government had to change Moutai's logo, changing "Five Stars" to "Feitian" in 1958. The "Feitian" trademark is composed of two flying ladies holding gold cups, which is also a pattern chosen from Dunhuang murals. Since the image of "Flying Sky" in Dunhuang murals has a great influence abroad, this symbol was accepted by everyone, and the anti-China forces were speechless.
Originally, the "Feitian" trademark Moutai was only used for export abroad, while the five-star Moutai was used for domestic sales. With the growth of our country's economy and the enhancement of national strength, there are not as many obstacles to exporting goods as before. In the international market Many people requested "Five-Star" Moutai by name. "Five-star" Moutai can now be exported abroad, while the original "Feitian" Moutai can also be sold domestically.
So, now there are both "Five Star" sales and "Feitian" sales on the market. Which one you choose depends entirely on your preference. Both brands have many different wines.
There is a difference in the trademark, but there is no difference in the quality of the wine.
There have always been two brands of Moutai liquor, "Five Star" and "Feitian", sold at the same time on the market. Some consumers who don't know the situation think that the quality of Moutai liquor under the "Feitian" trademark is better than that of "Five Star". In fact, This is a misunderstanding. According to reports, there is no difference in the quality of Maotai liquor using the "Five Star" trademark and the "Feitian" trademark. The two brands of Maotai liquor only have different packaging, but there is no difference in the quality of the liquor.
In addition, both Moutai brands of these two brands are produced by Moutai Distillery. The division of labor has been clear for decades. The "Feitian" brand is for export and the "Five Star" brand is for domestic sales. However, with the development of the times, "Feitian" Moutai is also sold domestically, and "Five-Star" Moutai has also appeared in foreign markets.