First, choose a formal company with trademark agency qualifications: formal companies are relatively stable. Trademark customers can log on to the website of the National Trademark Office to check the trademark agency on-site for on-site inspection: after all, trademark registration requires For nearly two years, trademark customers are advised to visit the trademark company to check its business scale, business license, agency qualification record, etc. It is advisable to obtain more detailed information to avoid encountering irregular agents or "black agents" .

Second, be sure to conduct a trademark search: don’t waste a small amount of money on trademark searches, resulting in identical or similar trademarks, unsuccessful registration, and ultimately complete changes to the company’s logo and promotional materials, which will affect the company’s reputation. Normal operations.

Third, don’t blindly and one-sidedly pursue low prices. The price should be moderate: the profit of a trademark company registering a trademark is only a few hundred yuan, and the trademark company has to follow up for nearly two years. Profit is lower. Excessive pursuit of low prices will inevitably lead to inefficiency, lack of professionalism, and poor service.

Fourth, ask for trademark registration documents: Trademark registration takes a long time, and trademark clients should ask for trademark agency documents to have evidence to rely on.

Fifth, when choosing a trademark agency, you should also consider the comprehensive business capabilities of the trademark agency: trademark objections may also arise during the trademark registration process. After successful registration, trademark disputes, trademark rights protection, trademark supervision, etc. will also be involved. Trademark objections, disputes, and rights protection are extremely professional, and it is best to involve professional intellectual property lawyers in handling them.