The lion image is the symbol of the Peugeot brand, closely linking the company with the flexibility, strength and beauty of cats. In the past, it symbolized the quality of Peugeot saw blades, but now it represents the never-ending pursuit of high quality.

Peugeot was once translated as Bieru, and the company adopted Lion as the trademark of the car. Peugeot's trademark design is the emblem of the Bieru family, the founder of MombelliYar. It is said that Biyaru's ancestors explored America and Africa, where they saw a magical animal-the lion, so they took the lion as the symbol of their family. Later, this little lion became the provincial emblem of the Montbeliard department.

Designed in the shape of a lion, this is the heraldic design of Montbeliard, mainly because the lion can represent the three characteristics of Peugeot saw blades: the saw blade is durable, like a lion's teeth, and flexible Not easy to break, like a lion's backbone, and fast to cut, like a leaping lion. Among many designs, the two brothers chose a silhouette of a lion walking on an arrow.

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