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Why is Class 35 trademark called a universal trademark?

Class 35 trademarks are called universal trademarks. In the trademark classification, categories 1 to 34 are commodity categories, and categories 35 to 45 are service categories. Class 35 trademarks include product trademarks in advertising, marketing, import and export agency, commercial activities, etc. in the market.

In addition to being a major category that all e-commerce and e-sales platforms must register for, Category 35 is also a defensive method for many companies.

Many companies, whether they have related services or not, will register their trademarks in one more category in order to avoid infringement by others. Otherwise, there will be a risk of infringement or infringement, which will bring unnecessary economic losses and negative impact on the brand.

We must pay attention to Class 35 trademarks. Class 35 trademarks are a very valuable category for enterprises.