When you walk into major stores and supermarkets in Xining, you will find "Shanxi Old Mature Vinegar" with the title of "The Best Vinegar in the World". It has always occupied an important position in the people's "vegetable basket". "Huangyuan mature vinegar" has become a tense and dominant market situation.

It is undeniable that in the confrontation, the people of Qinghai still have the upper hand in their feelings for "Huangyuan Mature Vinegar". A recent market survey shows that more than 50% of people approve of "Huangyuan Mature Vinegar". However, compared to the 1980s, when there were long queues of trucks to transport mature vinegar and frequent "back door" purchases, "Huangyuan mature vinegar", the pride of Qinghai people, the leader of Qinghai brands, and the domineering presence on the dining table, seems today Much inferior. The 300-year history of meticulous brewing technology has made the "Huangyuan Mature Vinegar" brand a household name in Qinghai and Tibet. Using highland barley and bran as the main raw materials, more than 100 Chinese herbal medicines are added during brewing. After more than 60 production processes, the vinegar brewed has a thick texture, rich fragrance, and does not freeze in winter or rot in summer. Around the 1980s, vehicles coming to Huangyuan to get vinegar would have to wait in long queues for two or three days. In order to load the vinegar earlier, the drivers would buy two bottles of canned oranges and two packs of biscuits and go to the factory director’s house.” Go through the back door.” At that time, the Huangyuan Non-staple Food Factory had an annual output of more than 2,000 tons and an annual output value of about 4 million yuan. It was the financial backbone of Huangyuan County. At that time, Huangyuan mature vinegar was the pride of Huangyuan people and the leader of Qinghai’s national brands.

Huangyuan mature vinegar, which is well-known in Qinghai, has won the gold medal at the "Seventh Five-Year Plan" National Spark Plan Expo, and the production company has won the reputation of a "contract-abiding and trustworthy" unit for 16 consecutive years; it has won the national food It is well-known in the list of advanced enterprises in terms of quality and efficiency in the industry and has a high reputation in the "National Safety and Quality Food Commitment Enterprise"... However, in the domestic scope, it is too early for "Huangyuan Mature Vinegar" to challenge the market outside the province - it has appeared in " Many of the "Shanxi Mature Vinegar" companies of the Qingqing Fair have obtained food export qualifications and have been certified by the US FDA. In addition to selling their products domestically and abroad, they are also exported to the United States, Japan, Southeast Asia and other countries and regions. Only four years after its establishment, Shanxi Taigu Tongbao Vinegar Industry, a new enterprise, launched a project to build an export workshop production line with a total investment of 11 million yuan. It dared to show off to the "time-honored" mature vinegar brands in Qinghai; two years ago, Hong Kong Chen Shijia vinegar was The representative authentic "Shanxi Old Mature Vinegar" marches north to connect with international capital and national brands. Opening the door to the international market; at the same time, "Huangyuan Mature Vinegar" has just gained market access and still needs to advance into the Central Plains.