Menoxin believes that: hotel VI design is the symbol of the hotel’s image. A complete set of hotel VI is an important symbol to promote the hotel’s image. It plays a great role in promoting the hotel brand. It can reflect the hotel’s image. The brand culture, brand connotation, brand value, etc., thereby arousing consumers' memory of the hotel image. So, what are the main contents of a complete set of hotel VI design and what are the principles it follows.
Hotel VI design content includes:
1. Hotel logo graphic interpretation
2. Hotel symbolic logo system
3. Hotel Standard combination system
4. Standard drawing of hotel logo graphics
5. Logo and standard Chinese and English combination (standard drawing)
6. Logo and standard , English horizontal combination (standard drawing)
7. Logo and standard Chinese and English vertical combination (standard drawing)
8. Logo graphics, Chinese horizontal (vertical) combination (Standard Drawing)
9. Logo graphics, English horizontal (vertical) combination (Standard Drawing)
10. Logo graphics, full name of the company in Chinese and English (horizontal, vertical) combination Standard drawings, Chinese standard characters (standard type, revised type) and standard drawings, English standard characters (standard type, modified type) and standard drawings
11. English standard character stroke specifications (standard drawings)
p>12. Standard color application effect
13. Standard color value of quasi-color
14. Auxiliary graphics
15. Product brand logo (registration Trademark)
16. Examples of misuse of hotel logo graphics, examples of misuse of logo graphics and the combination of Chinese and English, examples of misuse of logo graphics and the combination of Chinese and English (full name)
17. Basic combination regeneration tool, color mark regeneration tool
18. Hotel designated printing font
19. Hotel mascot
20. Hotel symbol logo Changes on the lightness color wheel