1. Find the obstacles to registration

(1) Check whether the same or similar goods have been registered or applied for the same or similar registered trademark. The trademark registration company will make a small introduction, Increase the possibility of successful registered trademark;

(2) If the previously registered trademark is the same or similar, the registered trademark can be modified or adjusted, or the application can be abandoned.

2. Understand whether the trademark can be operated safely

(1) Avoid infringement of other people’s trademark registrations by checking the status of registered trademarks;

(2) Reduce promotion costs and reduce operational risks.

3. Discover trademark squatting

Currently, there are three types of trademark squatting: one is a partner of the trademark owner, such as a sales agent. The purpose is to obtain or consolidate their exclusive business status, or to ask for huge transfer fees from illegal occupiers; the second category is "free riders", that is, they try to use their good reputation to consciously cause misunderstandings among customers and obtain improper benefits; Being a trademark broker means registering someone else's trademark only to obtain the registered trademark transfer fee or license fee. Trademark registration is not the original intention of trademark registration. Therefore, conducting a trademark search as soon as possible can reduce, prevent and preserve trademark registration losses. If you find out through checking that the trademark registration is still in the application process and has not been registered, you can immediately raise a challenge during the challenge publicity period.

4. Master the progress of application software

Timely trademark inquiries can understand the progress of trademark applications and ensure that the registered trademark and the use of the trademark are well known.