1. Different brand histories

1. Arle: In 1881, Danish dairy farmers jointly established Hjedding Mejeri, the world's first cooperative dairy company, and The company was given a name - Arla, which means "early morning". This is the earliest origin of Arla. After nearly half a century of development, Arla? is not only the representative of Danish milk, but also a European dairy giant with a long history.

2. Arla Foods: On June 15, 2012, Mengniu Group signed a series of agreements with European dairy giant Arla Foods and China's largest grain, oil and food company COFCO in Copenhagen, the capital of Denmark. Arla Foods invested HK$2.2 billion in Mengniu, holding approximately 5.9 shares, becoming Mengniu’s second largest strategic shareholder after COFCO.

2. Different application/registration numbers

1. Arle: The trademark Arle application/registration number is 39431832, and the registration announcement date is September 28, 2020.

2. Ai’s Dawn: The trademark “Ai’s Morning” application/registration number is 11091348, and the registration announcement date is November 7, 2013.

3. Different affiliations

1. ARLA: Affiliated to ARLA FOODS AMBA.

2. Aishinxi: Affiliated to Inner Mongolia Mengniu Dairy (Group) Co., Ltd.

Reference for the above content? Baidu Encyclopedia - Arla, Baidu Encyclopedia - Arla