With the infringement of Hu spicy soup in Xiaoyao town, it can be seen that many people are not familiar with trademark infringement, and even some businesses deliberately scratch the ball, which violates fair market competition and the most basic honesty and credit. Nowadays, many businesses and enterprises are more and more aware of the importance of law, and the trademark law promulgated by the state is becoming more and more perfect, which provides favorable development space for the market.

1. "Xiaoyao Town" Hu Spicy Soup is sued for infringement, and it needs to pay a fee to keep its signature. Hu spicy soup can be said to be one of the most famous snacks in Henan, especially in Xiaoyao Town. Many old shops that have been open for more than ten years were suddenly summoned by the court. At that time, all the bosses were shocked. It turned out that Xiaoyao Town had applied for trademark registration many years ago. If these three words are used, it is infringement. If you want to continue to use them, you must pay an annual fee, otherwise you will face infringement compensation.

Second, Huahuaniu enterprises sued many supermarkets in Henan, and the trademark of Huahuaniu was infringed by an enterprise. Huaniu Company, a famous dairy company in Henan, found that many supermarkets in Henan are selling Huaniu (Shenzhen) company's dairy products, because Huaniu is already a well-known local enterprise and brand, which is an infringement. So Huahuaniu Company filed a complaint against Huahuaniu (Shenzhen) Company and more than 20 production and sales enterprises, supermarkets and restaurants around Henan.

Third, trademark infringement has been repeatedly prohibited. Is it because of poor legal awareness or knowingly committing these two cases? Many enterprises have encountered trademark infringement, and trademarks have become an intangible asset. Especially in the era of fierce market competition, there are always some people who like to make a windfall by "copying the way". However, there is no such thing as a free lunch, and once these lucky enterprises are sued, they will face a greater amount of punishment.

Summarizing the "Xiaoyao Town" and "Garland Cow" incidents, we can see the importance of trademark rights. To fundamentally eliminate infringement, we should not only raise legal awareness, but also establish trademark layout. Enterprises can register more trademarks of all categories when applying for trademarks. The more comprehensive it is, the harder it is to register. If you encounter infringement, you can protect your legitimate rights and interests through legal means.