Wrong, wrong. The correct one is "not all Jeeps are called jeep". This is Jeep's advertisement specifically targeted at China. Jeep is a registered trademark. The most classic Jeep Willis was introduced to the world with the US military as early as seventy years ago and is known to the world. Later in China, until now, jeep's Chinese translation name "Jeep" is considered to be the category name of all off-road vehicles or off-road vehicle-shaped vehicles. This advertising slogan not only expresses the helplessness of the misuse of "Jeep", but also emphasizes that only "jeep" is authentic.

Jeep is a general term for a vehicle model and also a brand. When World War II broke out, the Willys MA prototype submitted by the American Willys-Overland Automobile Company was selected by the U.S. military. Subsequently, Willys provided suggestions to improve the vehicle in response to the military. 1940 The redesigned Willys MB Jeep debuts, and this car sets the standard for Jeeps.

Jeep played roles such as reconnaissance vehicles, commuter vehicles, and transport vehicles on the battlefields of World War II. It was widely used in every corner of the battlefield. During World War II, approximately 600,000 Jeeps and Jeep modified models of this model entered the combat ranks. After the baptism of World War II, the excellent performance of Jeep was proved, and Jeep was quickly recognized and accepted by people.

The first civilian Jeep vehicle, the CJ-2A (see picture below), was launched in 1945. This vehicle still has a rough appearance, but it has better driving comfort than military off-road vehicles. In 1948, Willys-Overland launched a model equipped with a 6-cylinder engine, which was the predecessor of the Jeep Cherokee.

In 1950, the Jeep trademark was officially registered, and Willys-Overland officially launched the Jeep brand model. In 1953, the American Kaiser Company acquired Willy-Overland Company, renamed it Willys Motors and continued to produce Jeep series models.

From this point of view, jeep and jeep actually have two different meanings, and the two are slightly related.