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Beijing Tongrentang, you only see that my medicine is expensive, but...

Tongrentang is a legend, and even more so.

Tong Ren Tang is not only a quality but also a culture.

349 years ago, the Le family founded a small pharmacy in Beijing. Since then, it has been dedicated to imperial medicine for 188 years and has endured through ups and downs, becoming a world-renowned "Chinese time-honored brand".

What’s the secret? Two words: integrity.

“No matter how complicated the preparation is, we must not save labor, and no matter how expensive the taste is, we must not waste any material resources.” This is Tong Ren Tang’s commitment.

 

"No one can see the cultivation, but God knows the intention." This is the conscience of Tongrentang.

 

“Together we cultivate kindness, help the world and maintain health”, this is the sentiment of Tongrentang. ?

Tong Ren Tang’s traditional Chinese medicine culture, traditional Chinese herbal medicine processing techniques, and Angong Niuhuang Pills production techniques have been included in the national intangible cultural heritage list. The "compulsory course" for many overseas tourists to Beijing, in addition to climbing the Great Wall and eating roast duck, is to visit Tongrentang.

Tong Ren Tang, a "century-old brand", has been actively going global. In 1993, Beijing Tong Ren Tang opened the first overseas retail pharmacy in Hong Kong. Currently, in addition to mainland China, Beijing Tongrentang has opened more than 130 terminal pharmacies in more than 20 overseas countries, and its overseas trademarks have been registered in more than 50 countries around the world.

Making conscientious medicine

"It can quell ghosts and gods, and it can respond to illnesses." Children and adults are innocent and have a clear conscience. This is Tongrentang's quality concept

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As the saying goes: good medicinal materials are the best medicine. Since ancient times, Tongrentang’s criteria for selecting medicines have been: authentic, pure, and high-quality.

 

This spirit of seeking truth and not abuse continues to this day. For example, ginseng is from Jilin, yam is from Henan, wolfberry is from Ningxia, tangerine peel is from Xinhui, Guangdong, and paeonol is from Wuhu, Anhui. Bombyx silkworms cannot be replaced with zombie pupae, and 16-head ginseng cannot be replaced with 32-head baby ginseng. Even when making honey pills, jujube honey from Hebei Xinglong must be used. At the same time, the most effective parts of the medicinal materials should be used, and the medicinal materials should be picked when they have the most active ingredients. For example, the cold food in Qizhendan must be made in spring when the willow trees are sprouting. This is the so-called "take it from its place and pick it at the right time." In recent years, in order to ensure the quality of raw materials, Tongrentang has established 12 medicinal material bases across the country.

 

78-year-old Lu Guangrong is a famous medicinal material expert and a representative inheritor of the national intangible cultural heritage. She entered Tong Ren Tang at the age of 21 and studied under the guidance of a teacher to identify medicinal materials. She developed a unique skill and can identify the authenticity and quality of medicinal materials through hand pinching, smelling, seeing, mouth tasting, fire test, and water test. Nowadays, manual inspection is still the “first step” for Tong Ren Tang to purchase drugs.

 

"Some medicinal materials are adulterated so that even precision instruments cannot detect them, but human senses can identify them. For example, musk is adulterated with musk ketone, which can fool the machine." "You can't fool a pharmacist," Lu Guangrong said.

 

Lu Guangrong told a story: Once, she discovered that after the purchased medicinal materials were bundled, there were high-quality products on the top and defective products hidden in the middle and bottom. For this reason, she asked the pharmacists to open each bundle of medicinal materials and look not only at the top, but also at the middle and bottom to avoid substandard goods. Today, at Tongrentang, all newly purchased medicinal materials must first undergo manual inspection. Only after passing the manual inspection can we enter the more stringent high-tech instrument inspection process. Tongrentang’s medicinal materials speak not only with the senses, but also with data.

 

Purity is another characteristic of Tongrentang medicinal materials. Many people have discovered that Tong Ren Tang’s medicinal materials must be washed wherever they can be washed, so that they are clean and free of dust. The roots, stems, leaves, flowers, and fruits of plants are all distinct and never mixed.

 

Polygala is the root of the plant, with a thin core inside. Polygala has the effect of calming the mind and improving intelligence, but its core makes people irritable. According to Tongrentang's processing technology, Polygala must be cored. This is not an easy task. It requires steaming first and then cutting, which is labor-intensive, time-consuming and increases costs. However, Tongrentang is not afraid of trouble and has always insisted on doing so.

 

To make Liuwei Dihuang Pills, dogwood is needed. Its shape is similar to a small jujube. When used as medicine, the core should be removed and steamed with rice wine. In order to save costs, some companies smash the dogwood together with the core instead of steaming it with wine, but Tongrentang insists that "it will not save labor."

 

Tongrentang strictly follows the formula requirements for cutting materials. If the medicinal materials are not of sufficient grade, we will reorganize the supply. If the medicinal materials are not of sufficient grade, they will not be cut. We would rather have a shortage than an overabundance. For a period of time, the Xiangsha Zhizhu Pills produced by Tongrentang were out of stock in the market. The reason is that due to abnormal climate and changes in the planting environment, the content of hesperidin, the main medicinal ingredient in citrus aurantium, does not meet the standard. In order to maintain the brand, Tongrentang would rather not produce or use substandard raw materials.

 

Do it with conscience and make conscience medicine. "It can question ghosts and gods, and it can respond to illnesses." Children and adults are innocent and have a clear conscience. This is the quality concept of Tongrentang. No wonder many Chinese medicine doctors repeatedly remind patients that they must go to Tongrentang to get medicine when prescribing medicine. An old Chinese medicine doctor said: "If the medicine prescribed in Tongrentang does not have a good medical effect, it is a problem with my medical skills. Otherwise, it may be a problem with the medicine."

Making Renai Medicine

 

"I hope that no one in the world will be sick, even if the medicine on the shelf becomes dust." Tongrentang, the word "benevolence" is written on the plaque and engraved in people's hearts

 

"Those who can maintain health and help others, medicine is the best." More than 300 years ago, Le Xianyang, the founder of Tong Ren Tang, said so. A benevolent person loves others and puts people first, which have become the values ??that Tongrentang adheres to from generation to generation.

 

A customer went to Beijing Tongrentang and bought 100 grams of Panax notoginseng and asked to grind it into powder. After the waiter uses a machine to beat it, he sifts it onto the paper with a sieve, then beats the dregs again, sieves it again, and pours it onto the paper. After doing this two or three times, clean the powder in the machine again so that no bit of it is wasted. Jia Wensheng, manager of Tong Ren Tang’s Dashilan store, said: “When people buy medicines, they spend their hard-earned money. Regardless of whether they are high or low, they must cherish it and never let patients suffer losses.”

 

In the granule workshop of Tong Ren Tang in Beijing, masters use scales to weigh the artificial bezoars and buffalo horn powder. In order to ensure the balance of the scale, they took the trouble to increase or decrease the amount of medicinal powder on the plate until the ratio of the two herbs was exactly the same. It turns out that a batch of artificial bezoar and buffalo horn powder is supplied based on the total amount and needs to be subdivided. When it comes to the screening process, the pharmaceutical master repeatedly sifts the semi-finished products through 10-mesh to 80-mesh sieves to remove all particles that are too large or too small. This is the production process of Pediatric Qingre Granules. Someone asked: "A bag of granules is taken with boiling water. What does it matter if the granules are larger or smaller?" A master replied: "People are doing it, and God is watching. When the child is sick, the parents are worried about it. How many times should it be screened? , the granules are easy to wash away, and the children feel comfortable drinking it, as if they are caring for their own children." In Beijing Tong Ren Tang Dashilan Pharmacy, a customer from out of town came to grab medicine. Wang Xueyang, a traditional Chinese medicine dispenser, checked the prescription meticulously. When she saw "bitter tangerine peel", she thought the name was strange and specifically checked with the customer, who said there was no problem. She was worried and continued to ask: "Where did the prescription come from? What disease does it treat? Have you used it before?" When she learned that the prescription was for external use, Wang Xueyang became more convinced that it was not "tangerine peel". The customer said: "This prescription was copied on behalf of me. Let me find the original prescription and show it to you." When I got the original prescription, the truth came out. It turned out that "Neem Seed" was mistakenly written as "Kulianpi", so I copied it again. At that time, it was mistakenly written as "bitter tangerine peel". Don't miss a single word to let customers see the kindness of Tongrentang.

 

In 2006, seawater intrusion occurred in Macau, resulting in a four-month "salt tide period." All tap water is salty and undrinkable. Mineral water and purified water are so expensive that they are often out of stock. Tong Ren Tang in Macau has a valet decoction service. In order not to affect the efficacy of the medicine, the store decided to use pure water to decoct the medicine, and the cost of the medicine will not increase. An old customer said movedly: "Due to the salty tide, the price of tea tables in the restaurant has increased. But when I drink your fried medicine, it still tastes the same as before. It's really reassuring. It's worthy of being a time-honored restaurant."

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Mei Qun, Secretary of the Party Committee and Chairman of Beijing Tongrentang Group, said, "Put justice first, justice and benefit will be born." This is the ancient motto of Tongrentang and also the policy of Tongrentang Values. All companies that are not interested in profit have fallen, but Tongrentang has remained standing for a hundred years. This is the reason why. Disease, even if the medicine on the shelf becomes dust." Tongrentang, the word "benevolence" is written on the plaque and engraved in people's hearts.

Making innovative medicine

"Respecting the past does not "Be faithful to the past, and innovate without departing from the tradition." Tong Ren Tang not only respects the tradition, but is not bound by the tradition; it is bold and innovative, but does not deviate from the tradition

"It is difficult to distinguish the gods from the gods", this is what many people think of Chinese patent medicines In the past, Tongrentang had very few dosage forms and it was inconvenient to take. Someone made up a jingle: “Chinese medicine pills are really effective, but it’s a pity that I can’t stand them. It's heavy in weight and big in size, even compared to briquettes. A man with a big belly and a waist of three feet can feel full after taking two pills. Little girl, I'm in trouble, I can't bite the cherry. ”

Gathering hundreds of herbs to fragrant the world, universal health and benefiting all living beings. Tong Ren Tang adheres to the principle of “respecting the past without imitating the past, and innovating without departing from the tradition”. It respects tradition without being bound by tradition; it is both bold in innovation and Not deviating from tradition. Scientific researchers use dosage form reform as a breakthrough to change large pills into tablets, water pills, oral liquids, concentrated dripping pills and other new dosage forms, such as Yinqiao Jiedu Pills, Niuhuang Shangqing Pills, Xianglian Pills, etc. , Wuji Baifeng Pills were changed into oral liquid and capsules. Someone compiled this into a Shulaibao: "Tongrentang, it's a good idea to change the pills. The round shape is changed into flat shape, the big shape is changed into small shape, and it is really good to make it into tablets. The weight is reduced, it is very light, and the medicinal effect is not reduced at all. ”

The development of artificial bezoar is Tongrentang’s major contribution to traditional Chinese medicine. Bezoar is a gallstone of cattle and is also a valuable Chinese medicinal material. The famous Angong Niuhuang Pills, Niuhuang Qingxin Pills, etc. are indispensable for bezoar . However, the natural resources of bezoar are scarce and the price has soared, even more expensive than gold. In 1957, Tong Ren Tang successfully produced artificial bezoar, which completely replaced the natural bezoar and greatly reduced the cost.

Bone wine is a good medicine for treating rheumatism and is also an ancient famous medicine of Tong Ren Tang. However, after China joined the International Convention for the Protection of Wildlife, tiger bones can no longer be used. Therefore, scientific researchers have actively explored products with the same functions as tiger bones. , scientific researchers found that there is a plateau zokor in the Qinghai Plateau. Its bones not only have obvious preventive and therapeutic effects on arthritis, but also can relieve pain and promote fracture healing, enhance the body's resistance to fatigue and frostbite, and its medicinal effect is equivalent to that of tiger bones. . Based on this research result, Tongrentang spent 8 years developing Selon rheumatism wine, because the plateau zok is also known as Selon. This is my country's first new animal medicine.

From tiger bone to rat bone, the formula has changed, but the efficacy has not changed. This technological innovation of Tongrentang has done more than one thing and turned harm into benefit. It not only relieves the pain of rheumatism patients, but also protects the grassland ecological environment. Zokors gnaw grass roots and dig holes in the soil, causing grassland desertification, which is very harmful. In order to eliminate the rat infestation, the government allocates money for treatment every year, but the cost is very high and the effect is not satisfactory. There was a rat-catching boom in the area. Because each plateau zokor can be sold for about 2 yuan, many farmers are rushing to catch rats and earn a lot of money. Increasingly. In the past, people with depression could only take Western medicine. After more than 20 years of research, Tongrentang successfully developed Morinda oligosaccharide capsules, which changed the situation of lack of Chinese patent medicines in antidepressant drugs and gave a voice to traditional Chinese medicine. Jitian Oligosaccharide Capsules are derived from plants and have significant antidepressant effects. They are safe, effective, reliable and have few side effects. The researchers used the internationally accepted multi-center, randomized, double-blind and double-simulation controlled research method to compare it with antidepressants. The first choice drug "fluoxetine hydrochloride" was compared, and the conclusion was that the efficacy of Morinda Oligosaccharide Capsules in treating mild and moderate depression is equivalent to that of fluoxetine hydrochloride tablets, and the adverse reactions are mild.

Depending on the brand, such as Destiny regards integrity as heaven. Tongrentang is an authentic Chinese medicine and a Chinese medicine of integrity.

Care for your brand just like you care for your own eyes.

Reference material: "People's Daily"