The black label represents high-end products.

Douyin also has a blue brand, which represents mid-to-high-end products, but is not as good as the black brand, which represents high-end products.

Requirements for Douyin brand black label application: 1. Invitation to join. Douyin brand black label merchants are invited to join by the platform. After modifying according to the prompts, you can apply to the docking operation. After the platform has approved it, it will be successful. Display brand black label. 2. Check whether it complies with the brand black label application principles. 3. Basic requirements for the store. The store type must be a specialty store/specialty store/flagship store; the store status must be normal. 4. Brand requirements, the brand requirements must be domestic and foreign first-tier brands; brand qualifications must all show "substantial review passed"; the brand attributes of the products on sale are required, and there will be a penalty of ten if the product is checked if it is false.