Daughter-in-law decides the name
In p>1999, Zhang Gang and others finally cooked up the secret recipe of Little Sheep. Before opening the store, everyone was worried about what name to choose. One day, Zhang Gang casually said "Little Sheep", and the daughter-in-law on the side immediately said excitedly: This name is good, and it is related to instant-boiled mutton. After eating it, it will definitely be unforgettable and easy to remember. In this way, "Little Sheep" was born.
Little Sheep approved by daughter-in-law may be really memorable. Fake "sheep" have sprung up all over the country. Due to some restrictions in the national trademark law in earlier years, Zhang Gang has never been able to register a trademark in China. "Look at the names of those impostors, what lambs and fresh sheep, two of the three words are like me, spineless. Can't you give me a name to stay away from me? Why are you following my ass? These people can never do it, because his own character and mind are like this. " Zhang Gang is such a straightforward person, but fortunately, in June 25, Zhang Gang finally got the trademark registration certificate. With this, Zhang Gang also officially launched the action of clearing "fake sheep".
"I really want to thank my daughter-in-law." Zhang Gang said: My wife is definitely the first love, and the love story is also very simple. My daughter-in-law is a classmate one year lower than me in the technical school. At that time, dating was prevalent in the school, and there were no girls in our class. Maybe she thought I was reliable, so they got married in 1988. Since then, the daughter-in-law has been doing Zhang Gang's work.
a small shabu-shabu has bred a catering empire of 5 billion. As the founder of "Little Sheep", Zhang Gang certainly didn't expect that his hot pot enterprise would be attracted by the top international investor 3i several years later, and would be sought after as "the first food and beverage company in China". Chris Rowlands, the global executive director of 3i, was dragged by his colleagues to Little Sheep Hotpot Restaurant in Causeway Bay, Hong Kong, where he saw a scene of full swing and a long waiting line. He tried the spicy pot and it tasted great: "Why don't we participate in such a good business?" In fact, his colleagues have already started to contact Little Sheep.
this is the story at the end of 25. Little Sheep, the runner-up of the top 1 catering enterprises in China and the champion of the top 2 hot pot enterprises in China for three years in a row, strode to the international arena in the year of seven itch. Walking in front of the national consumers in a high-profile way, but its helmsman-chairman Zhang Gang rarely shows up. Our reporter met Zhang Gang at the signing ceremony of Baotou Little Sheep and 3i. As in the legend, he was flat-headed, overweight, serious-looking, and didn't say much, trying his best to avoid the attention of the media and the public. Although he always hides behind the scenes, he can control Little Sheep's every move, which makes Zhang Gang's story spread further and further.