VS Sassoon is a rising star among Procter & Gamble's shampoo brands. They invited the internationally renowned hairdressing expert Vidal & S226; Sassoon to be their brand ambassador, and used Vidal & S226; Sassoon's own products. The name serves as a brand to establish an image of professional hair washing and hair care, and "My brilliance comes from your style" is the finishing touch. As an international hairdressing pioneer, Sassoon draws inspiration from all directions. From nostalgic rock and roll to modern T-stage fashion shows; from classic architecture to exploratory interstellar space, each model showcases Sassoon's innovative spirit. As the New Year of 2002 approaches, Mr. Peter Gray, director of Sassoon's International Department, came to China this time to bring us the latest creativity and innovation of Sassoon. Peter & S226; Gray, who works with hair all day long, is the soul of the Sassoon hairdressing creative team and has 11 years of experience in Sassoon hairdressing. He is not only the designer of the latest hairstyles released by Vassoon every season, he has also designed hairstyles for many well-known international brands, and his works often appear in world-famous fashion magazines. Now let Mr. Peter explain to us the latest hairstyles in 2002 and introduce the new dedication of the Sassoon brand. In 2002, personalization will still lead the mainstream of spring and summer fashion. Whether it is the nobility of nostalgia and retro, or the elegance of simplicity and nature, each has its own merits and is wonderfully presented. The Sassoon creative team created three major hairstyle themes for 2002 based on various popular elements from the just-concluded Paris, New York, and Milan fashion weeks: return to simplicity, bright accents, and braided style. They are inspired by the natural scenery advocated in the 1970s, the pop music of the 1980s and the unknown future. If the return to simplicity gives people a casual style, then the bright contrast between dark and light hair colors in the bright colors and the dramatic effect of various braids in the braiding style are even more memorable. Here, Peter specially displays several popular hairstyles on the heads of Chinese models, fully demonstrating the elegant and multi-layered beauty of the hair. Vidal Sassoon's creativity has brought endless power to the hairdressing and fashion industries. In response to the requests of industry insiders and customers, he developed the Vidal Sassoon hair care product series, which was launched in 1974. This set of products combines the practical experience of professional hair designers and the advanced scientific and technological achievements of scientists. In 1983, Vidal Sassoon sold his company's product division to Richardson-Vicks. Two years later, the company was acquired by Procter & Gamble. Vidal Sassoon said: "If we want to enter the international market and win more customers, we need a large-scale company to provide advanced science and technology to develop more diversified new products, while at the same time achieving The quality standards we always demand.”