Company Profile Jiangsu Tanghuang Group Co., Ltd. was founded in 1986. It is one of the earliest enterprises in China engaged in the research, development, production and sales of home textiles.

Currently, it is the main drafter of national industry standards and the vice president unit of China Home Textile Industry Association.

It owns the global classic embroidered bedding brand "TEVEL" and the world's top wool products brand "WOOLTARA".

TEVEL has two major production bases in Danyang and Lianyungang, Jiangsu. It has internationally advanced computerized quilting, embroidery, quilt making and other production lines. Its products involve five major categories, ten series, and tens of thousands of varieties. , with nearly 500 new products on the market every year, it is currently the world's largest handmade bedding embroidery base.

Jiangsu Tanghuang Group attaches great importance to technological development and investment in technology, and has five major R&D technology bases in Jiangsu, Shanghai, the United Kingdom, France, and Italy.

Currently, it has 500 appearance patents and 6 invention patents. It is one of the enterprises with the most design intellectual property rights in the home textile industry.

In order to maintain the leading level of the technology center, TEVEL has also invested a lot of manpower and material resources to implement information management of the design center and implement full tracking management of all information.

In 2005, Tanghuang Group was established as a provincial-level home textile enterprise technology center by the Jiangsu Provincial Economic and Trade Commission through strict evaluation and on-site inspection. It is also one of the few provincial-level home textile enterprise technology centers in China.

From its inception to today, Jiangsu Tanghuang Group has led six major technological innovations in the domestic home textile industry by virtue of its technical advantages.

Since the first appearance of craft bed covers, it has changed the Chinese people’s understanding of traditional home textiles. Satin bedspreads, ultra-luxury changeable bedspreads, printed multi-piece sets, cotton embroidered sets and other technologies have emerged one after another. , accelerating the pace of development of China's home textile industry.

Today, the "Chinese Beautiful Embroidery" owned by Jiangsu Tanghuang Group is no longer just the core content of the sixth technology in the home textile industry, but also has become the latest technology after Su embroidery, Guangdong embroidery, Hunan embroidery and Shu embroidery. Another rising "show" - China's "fifth largest embroidery".

Company History At the beginning of the new year of 2011, Jiangsu Tang Royal Textile spent a lot of money to invite Gigi Leung, the queen of Chinese singing circles, to be the first image spokesperson of the Tang Dynasty brand, and to fully interpret the classic and elegant fashion charm of "Tang Huang Embroidery".

With the further improvement of the brand strategy, "China's beautiful embroidery" will become the highest expression of the core value of the royal textile brand.

In 1986, the predecessor of Tanghuang Group, "Huangtang Embroidery Factory" was established. In 1988, "Huangtang Embroidery Factory" was renamed "Danyang Rong Embroidery Factory". In 1989, the "Tanghuang" trademark was successfully registered and the Tanghuang brand was launched. The Road: In 1992, Jiangsu Tanghuang Bedding Group Company was established. In 1997, Global Kang Functional Fabric Factory was established. In 2001, Tanghuang TEVEL was the first to introduce the "franchise agency marketing" model in China, thus changing the channel model of China's home textile industry. In 2002, Tanghuang Brand won the first In 2003, Tangfang TEVEL was successfully restructured into a private enterprise and became the first "Chinese Famous Brand" in the home textile industry. In 2003, the new international TEVEL logo was launched and a new VI image system was introduced. In 2004, Tangtang Royal Textile won the honorary title of "National Inspection Exemption". The brand represented Asia and entered the European Hall 1.1 of the Frankfurt International Home Textiles Exhibition for the first time, and participated in the exhibition for two consecutive years. In 2005, the Tanghuang trademark was recognized as a "China Famous Trademark" by the State Administration for Industry and Commerce. In 2006, the company was officially renamed "Jiangsu Tanghuang Group Co., Ltd. "In 2006, Lianyungang Home Textile Co., Ltd. of Tanghuang Group was completed and put into operation. In 2007, Jiangsu Tanghuang Group was recognized as the "Enterprise Technology Center of Jiangsu Province". In 2009, Jiangsu Thirty-two Degree Life Textile Technology Company was established. In 2009, Tanghuang Royal Textile won the "Textile Industry Product Development Contribution Award" "In 2010, Tangwang Testing Center was recognized as "Jiangsu Textile Product Quality Testing Center Danyang Laboratory", which can issue provincial test reports.

In 2010, Jiangsu Tanghuang Group won the "AAA Enterprise Credit Rating in China's Textile Industry". In 2011, Tanghuang Royal Textile hired the famous Hong Kong artist Gigi Leung as the brand image spokesperson, and the brand strategy reached a new level.

Corporate Culture 1. Development Vision: Become the first choice brand for people to improve their quality of life 2. Corporate Goal: Establish a century-old grandeur and create a world brand 3. Corporate Spirit: Pursue excellence and strive for self-improvement 4. Corporate Mission: With grandeur Modern home culture guides people to live a harmonious and healthy life.

5. Talent concept: People-oriented, emphasizing both moral character and ability. 6. Employee culture: Doing things in a down-to-earth manner and being an upright person. 7. Quality concept: Strive for excellence. Franchise support. The Royal Textile brand has a professional customer service center. 2. Fourteen hours of professional and thoughtful advisory service for every franchisee and consumer.

When joining Tangwang Royal Textile, professional training supervisors are responsible for assisting store training. Based on the different conditions of each franchisee and each shopping guide, Tangwang will provide continuous and complete training support.

Based on the market performance and terminal performance of various regions, joining Tangtang Royal Textile provides strong decoration support and a corresponding proportion of year-end rebates to minimize customer financial pressure.

The grand and professional marketing planning department will timely and effectively develop overall and regional marketing plans that suit the actual conditions of each region based on the regional characteristics, consumption habits, power and other internal and external market factors of each region.

Join Tang Royal Textile has a first-class logistics system in the industry. Under professional process control, it provides customers with the fastest and most convenient logistics support and ensures the smooth development of terminal sales from the background.

Professional brand publicity and promotion support, high-density media placement plan, and terminal maximized use of brand resources have enabled Tangtang Royal Textile to have zero-distance contact with consumers, creating a strong brand power.

With the qualifications and strength of leading industry technology six times, Tangtang is a first-class product research and development center in the international home textile industry. Tangtang continuously launches products that lead market demand according to market changes to ensure that products have continued competitiveness.