② Most categories require businesses to meet the qualification requirements of general taxpayers, while a few categories do not require restrictions;
③ Trademark registration certificate, R mark or TM mark are all acceptable, but R mark is recommended for wider application;
(4) Brand authorization, exclusive authorization provided by self-owned brand merchants and brand authorization of complete links provided by agents or distributors;
⑤ Relevant qualification documents can be provided, including enterprise qualification, brand qualification and industry qualification. Different categories and stores have different requirements.
What kind of business is the new "trial operation" Tmall suitable for? Tmall's trial operation period will start from four industries: beauty, personal care, household cleaning and maternal and child industries, including beauty and skin care, essential oil, make-up, perfume, children's wear, baby clothes and parent-child clothes. These categories are hard conditions for Tmall's trial operation. I don't know if you have seen it. The four industries piloted by Tmall this time have high requirements for qualifications. If the company has sufficient qualifications, volume and channels, it is a business with poor operation and maintenance skills in the later period. Priority can be given to the new rules of Tmall.
What should I pay attention to when I settle in? 1. First of all, we must understand and master the law of Tmall's entry from all aspects and grasp the market development trend in time;
2. Secondly, whether it meets the basic conditions for Tmall to settle in;
3. Whether the company is well-known and whether the brand is influential, Tmall also attaches great importance to brand influence;
4. If the application fails, don't blindly re-enter, find the reason for the failure and optimize it, greatly improving the success rate;