Because these names violate the signature rights of the Winter Olympics mascot Bing Dundun.

They are maliciously registering the Beijing 2022 Winter Olympics and Paralympic Winter Games mascots, slogans, athlete names, venue names, etc.

The state's resolute crackdown on trademark registration applications follows the promulgation of the "Notice on Combating Malicious Registration of Trademark Registrations such as "Bingdundun" and "Gu Ailing" in accordance with the law on February 14, cracking down on malicious registration in accordance with the law. Another heavy blow after the behavior of trademarks such as "Bingdundun" and "Gu Ailing".