It means BMW. BMW is a world-renowned luxury car brand, headquartered in Munich, Germany.

BMW was founded in 1916, and BMW is one of the three luxury brands in Germany. There are several series of BMW cars, such as 1, 2, 3, 4, 5, 6, 7, I, X, Z, I, and M series which are improved on the basis of each series.

In the past hundred years, BMW has developed from an initial aircraft engine factory to an enterprise group which is dominated by limousines and produces world-renowned aircraft engines, off-road vehicles and motorcycles, ranking among the top automobile companies in the world, and BMW has also been translated as "Bayer".

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BMW's blue and white logo is the color of the Bavarian state flag where BMW is headquartered. The blue and white pattern in the middle of the BMW logo represents blue sky, white clouds and spinning propeller, which symbolizes BMW's long history, its leading position in aero-engine technology in the past, and its consistent purpose and goal.