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Xiaomi Express trademark registration was successful. Is Xiaomi going to enter the logistics industry?

According to an announcement from the China Trademark Office, Xiaomi’s application for the “Xiaomi Express” trademark was approved on June 21 and can provide “package delivery, express delivery services (letters or goods), vehicle failure towing services, Services such as shipping cargo, travel accompaniment, protected transportation of valuables, driver services, transportation, commodity packaging, navigation, and cargo storage are available until June 20, 2029.

Will Xiaomi make any big moves in the logistics field? Xiaomi responded that this was just a placeholder for brand protection. But it’s hard to say whether Xiaomi will enter the logistics field in the future. Xiaomi has previously announced that it will launch a "next-day delivery" delivery service in more than 150 cities in the Indian market, with shipping prices starting at 49 rupees (converted to approximately RMB 4.86). If we can achieve "next day delivery", we can really keep pace with SF Express.

Public information shows that the 38th class trademark of Xiaomi Express serves information transmission, computer terminal communications, SMS services, provides global computer network user access services, provides database access services, provides Internet chat rooms, and provides Online forums, video on demand transmission, pay TV broadcasts, television broadcasts. Xiaomi Express Class 39 trademark services package delivery, express delivery services (letters or goods), courier services, vehicle breakdown towing services, travel companionship, protected transportation of valuables, transportation, shipping goods, driver services, commodity packaging, navigation , cargo storage.

As we all know, Lei Jun is an expert in making software. From Kingsoft to Xiaomi’s mobile phone system MIUI, they are all his masterpieces, and they have achieved extraordinary results. Lei Jun is indeed an expert in making software, and he has Mi fans have discovered Xiaomi Express on Xiaomi mobile phones. I believe that Xiaomi Express will be more convenient and faster with its own software advantages.