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How long is the trademark right generally protected?
Trademark protection time is 10 year. According to relevant laws and regulations, the validity period of registered trademarks in China is ten years, counting from the date of approval of registration. And the registered trademark needs to be used continuously after its expiration, the trademark registrant shall go through the renewal procedures in accordance with the provisions within 12 months before the expiration.

legal ground

Article 39 of the Trademark Law of People's Republic of China (PRC)

The period of validity of a registered trademark is ten years, counting from the date of approval of registration.

Article 40

Where a registered trademark needs to be used continuously after the expiration of its term of validity, the trademark registrant shall go through the renewal procedures in accordance with the provisions within 12 months before the expiration; If it has not been handled during this period, it can be extended for six months. The validity period of each renewal registration is ten years, counting from the day after the last expiration of the trademark. If the renewal formalities are not completed at the expiration of the period, the registered trademark shall be cancelled.

The Trademark Office shall announce the renewed registered trademark.