1. Create its own brand awareness and act as an agent for high-end outdoor brands;

2. Make your own brand into a local famous brand trademark and act as an agent for international first-line outdoor brands;

3. It has been built into a well-known trademark, and holds the general rights of several international first-line outdoor brands in China. In 216, the warehouse will be improved to Ruyi warehouse, and the refined management of the warehouse will improve the delivery efficiency faster and more accurately.

1. offline makenu store unified celebrity endorsement of new clothing brochures, posters and light boxes for display. And unify the sales of words and advertising words;

2. New product display, outdoor products exhibition and order fair in Beijing and Nanjing, and on-site poster promotion;

3. offline city sports brand sponsorship, combined with advertising and magazine promotion;

4. plan a large-scale outdoor sports named MacKenu brand, increase MacKenu's exposure under the city line, user interaction and user's sense of brand participation, and make the brand concept deeply rooted in people's hearts.