Many customers do not understand our suggestions. Why should trademarks be registered separately? There is only one registered trademark, so why should it be better to register several more separately? Separate registration mainly talks about combined trademarks. Combination trademarks usually have pictures, Chinese and English. Separate registration refers to registering trademarks for these three separately. This article will introduce to you the reasons for registering trademarks separately.

1. The risk of combined trademark registration is higher

There is a blind period of 3-4 months for registered trademarks. The risk of combined trademark application is greater, and the opposite is true for separate applications. For trademarks that are a combination of Chinese trademarks, letter trademarks and graphic trademarks, the Trademark Office will separate them and examine them separately. As long as one element is identical or similar to the same element in someone else's trademark, the trademark will be rejected as a whole. There is a high possibility that the registration will be unsuccessful, and the trademark registration process will end like this. The probability of this happening is very high. After all, the success rate of trademark registration is there.

2. Combination trademarks are actually inconvenient to use

Combined trademark applications are inconvenient and inflexible, while separate applications are inconvenient and vice versa. If applied in combination, they must be used together and cannot be split, changed, or bound. However, applying separately is very flexible and can be used independently or in any combination. For example: NIKE, graphics, Nike, can be separated or combined. It is very convenient to use on packaging, door headers and products. If applied in combination, it will be very large and unsightly when used on shoes. Otherwise, if we register separately, we can use them separately for multiple purposes, which may be more intuitive.

3. The registration time for combination trademarks is increased.

The examination speed of trademarks applied in combination is relatively slower than that of trademarks applied separately, because each part must be examined separately, while separate applications do not affect each other. The review time for registered trademarks also depends on the complexity of the trademark, so generally single-text and single-picture trademarks are more conducive to investigation, but they will definitely take longer anyway.

4. The cost of combined trademarks

The cost of combined trademark application is low, but the cost of separate application is high. The combined application fee is one trademark fee, while separate applications will cost several fees. Of course, trademark registration has been officially removed from the shelves recently, and it doesn’t cost much to register a trademark. Although the cost has increased, the intangible benefits produced during actual use are far greater than the cost of separate registration. But if you like a trademark that is unlikely to be registered, you might as well spend more money and transfer a trademark you like.

For various reasons, we definitely recommend that you use the separate registration method, which is beneficial in all aspects.