This brand is a mid-range or mid-to-high-end brand.

Bingjie Jacket is a mid-range or mid-to-high-end outdoor clothing brand. Bingjie is a brand owned by Bosideng, targeting urban women aged 20 to 35 in second- and third-tier cities. Although Bingjie is a domestic brand, its product quality and design experience are rich, and its cost performance is high. The Bingjie Jacket has good quality and workmanship, is suitable for outdoor sports and adventure activities, and can effectively resist wind, rain and cold.

In June 2003, the "Bingjie" trademark was successfully registered. In March 2005, Bingjie won the nomination award for the "2003-2004 China Clothing Brand Potential Award". The product style is pure, well-behaved, fresh and pleasant; "pure and pure, with extraordinary taste". The product lines are simple and smooth, the workmanship is exquisite and perfect, and the quality is extraordinary. It is one of the preferred brands for urban fashion women.