There are three types of Nike logos

The classic SWOOSH is a hook. Nike's unique logo was designed in 1971 by a designer named Carolyn Davidson. The Nike "Swoosh" logo symbolizes the wings dancing in the wind on the statue of the Greek goddess of victory. Nike's products, like the meaning contained in this statue, have inspired countless warriors to win championships over the years.

Another thing is that the letters NIKE are on the hook. The first time Nike's "Swoosh" logo appeared in front of the public was when it was printed on a football shoe designed by Nike that year. That epoch-making football shoe was named "The Nike". The last one is the word NIKE.

The origin of Nike

In 1972, NIKE company was officially established. Its predecessor was Blue Ribbon Sports, a company invested by current NIKE president Phil Knight and coach Bill Bowerman. At the Nike Innovation Summit in New York in 2016, Nike President and CEO Mike Parker announced that Nike was about to enter the "era of personalized sports performance." The performance of Nike Air cushions had been optimized, and Nike Flyknit was advancing to a new dimension. In addition, HyperAdapt? 1.0, which uses adaptable shoelaces, redraws the blueprint of sports shoes.