(1) identical with or similar to the country name, national flag, national emblem, national anthem, military flag, military emblem, military song, medal, etc. The name of People's Republic of China (PRC), as well as the name and logo of the location of the central state organs, the names and graphics of specific place names or landmark buildings; (2) identical with or similar to the name, national flag, national emblem and military flag of a foreign country. Unless agreed by the government; (3) identical with or similar to the name, flag and emblem of an intergovernmental international organization, except with the consent of the organization or not easily misleading the public; (4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized; (5) identical with or similar to the names and symbols of the Red Cross and Red Crescent; (6) racial discrimination; (seven) (nine) only the common name, figure and model of the commodity; (10) directly indicating the quality, main raw materials, function, use, weight, quantity and other characteristics of a commodity; (eleven) other projects that lack distinctive features.
Legal basis: Trademark Law of People's Republic of China (PRC).
Article 10 The following signs shall not be used as trademarks.
(1) identical with or similar to the national name, national flag, national emblem, military flag and medal of People's Republic of China (PRC), and identical with the names and graphics of specific place names or landmark buildings where the central state organs are located;
(2) identical with or similar to the name, national flag, national emblem or military flag of a foreign country, except as agreed by the government of that country;
(3) identical with or similar to the name, flag and emblem of an intergovernmental international organization, except with the consent of the organization or not easily misleading the public;
(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;
(5) identical with or similar to the names and symbols of the Red Cross and Red Crescent;
(six) with ethnic discrimination;
(seven) exaggerated propaganda and deception;
(eight) harmful to socialist morality or other adverse effects.
Geographical names of administrative divisions at or above the county level or foreign geographical names well known to the public shall not be used as trademarks. However, unless the place name has other meaning or is part of a collective trademark or certification trademark; Registered trademarks using geographical names shall remain valid.
Eleventh the following signs shall not be registered as trademarks:
(a) only refers to the common name, figure and model of the commodity;
(two) directly indicating the quality, main raw materials, functions, uses, weight, quantity and other characteristics of the goods;
(3) Lack of distinctive features.