Trademarks are classified according to their constituent factors and can be divided into graphic marks, text marks and composite marks. You can use: Copy method We can copy a single graphic to achieve new visual effects. (Use a graphic as the basic graphic, and then use the copy method, combined with rotation, reflection, translation, etc., to form a new pattern effect. Finally, adding a background will have a better effect). Delete method Sometimes, too complete patterns will give people A sense of sluggishness. (We can use the deletion method to intentionally delete part of the graphic content, so that the logo is not only versatile but also leaves a deep impression on people). Abstract summary method The abstract summary method means starting from real things and using simplification, Use methods such as refining, summarizing, and exaggerating to abstract and transform it to make it artistic. (That is, based on the information you want to express, simply abbreviate the meaning you want to explain, or draw related pictures, express it with initials, etc.)? Trademark design needs to be considered;

1. Recognition.

A trademark must have a unique personality, be easy for the public to recognize and remember, and leave a good and deep impression. However, relatively speaking, if the trademark is similar to someone else's, it may look familiar, have no characteristics and be vague. The design will definitely leave no impression on people.

2. Originality.

Designs must have original ideas and shapes, and the same goes for trademarks. An original trademark is bound to leave a unique impression in the public's mind and can stand the test of time. Originality can be created out of nothing, or creativity can be added to tradition and daily life to bring forth the new.

3. Contemporary nature.

Trademarks must not be out of touch with the times and give people the impression of being outdated and backward. The trademarks of modern enterprises must of course be modern; enterprises rich in history and tradition must also inject the taste of the times, carry forward the past and open up the future, and set the trend.

4. Regionality.

Every organization and enterprise has different regional characteristics, which may be reflected in the historical background of the organization, the cultural roots behind the products or services, and the scope and objects of the market. A trademark can have obvious regional characteristics; but relatively speaking, it can also have a strong international image.

5. Applicability.

The trademark must be suitable for the visual communication media used by the organization. Each media has different characteristics or limitations, and the application of trademarks must adapt to the conditions of each media. Regardless of shape, size, color and texture, all must be carefully considered or made flexible to enhance the suitability of the trademark.