In 1911, in order to cater to Henry Ford's hobby, the trademark designer designed the English "Ford" to look like a running white rabbit, which pleased Beaufort. The trademark of Ford Motor Company is the English word "Ford" with white letters on a blue background. The artistic "Ford" looks like a lively, cute, energetic and beautiful white rabbit. "Ford" is like a cute and docile white rabbit galloping forward in the warm nature, symbolizing Ford cars running all over the world, which makes people love it.

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Ford Motor Company is one of the world's largest automobile companies. It was founded in Detroit, USA in 1903 by Mr. Henry Ford. Today's Ford Motor Company is a super multinational company in the world, headquartered in Dearborn, Michigan, USA. Ford's logo uses the English word "Ford" with white letters on a blue background. Because founder Henry Ford liked small animals, the logo designer painted Ford's English name into a pattern that looked like a little white rabbit.

The Ford Motor Company was founded on June 16, 1903. On that day, Henry Ford and 11 partners submitted an application for the establishment of the company in Michigan. Just a few weeks after Ford was founded, it sold a Model A car to a customer in Canada, and Ford began its great journey to the world. Within a decade, Ford cars were sold throughout Europe, South America and Asia.