If the circumstances are minor, as long as administrative punishment is given; If the circumstances are serious, it may be suspected of counterfeiting a registered trademark.

According to Article 21 of the Anti-Unfair Competition Law of People's Republic of China (PRC): "If an operator counterfeits another person's registered trademark, uses the name of another person's enterprise without authorization, forges or fraudulently uses quality marks such as certification marks and brand-name marks, forges the place of origin, and makes misleading false representations about the quality of goods, it shall be in accordance with the Trademark Law of People's Republic of China (PRC) and the Product Quality Law of People's Republic of China (PRC)."

Where an operator uses the unique name, packaging and decoration of a well-known commodity without authorization, or uses a name, packaging and decoration similar to that of a well-known commodity, causing confusion with other people's well-known commodities, so that the buyer mistakenly thinks that it is the well-known commodity, the supervision and inspection department shall order it to stop the illegal act, confiscate the illegal income, and may impose a fine of more than one time but less than three times the illegal income according to the circumstances; If the circumstances are serious, the business license may be revoked; If selling fake and inferior commodities constitutes a crime, criminal responsibility shall be investigated according to law. "