In addition, the "Trademark Law Implementation Regulations" implemented in 2014 added restrictive provisions on the use of trademark registration marks, requiring that "the registered trademark mark shall be marked in the lower right corner or upper right corner of the trademark." This article stipulates The purpose is to regulate the use of registered marks by trademark registrants, and to prevent others from misunderstanding the content of registered trademarks due to irregular use of marks. Regarding the misunderstanding caused by the use of registered marks, there are several subjective and objective factors that lead to misunderstandings in practice:
First, the trademark law does not stipulate how many trademarks should be used on goods. The use of trademarks mainly adopts the principle of consciousness and voluntariness. In practice, trademark users can use one trademark or multiple trademarks on the same product, and can use registered trademarks or unregistered trademarks (tobacco products must use registered trademarks).
Second, the trademark law does not stipulate whether the trademark rights for multiple trademarks used on the same product must belong to the same trademark registrant. In practice, there are situations where multiple trademarks on the same product belong to different trademark registrants.
Third, the trademark law does not stipulate whether multiple trademarks used on the same product indicate the source of the product. In practice, there are already multiple trademarks on the same product, some indicating the source of the product, and others indicating the source of the raw materials or sales channels of the product.
Therefore, attention should be paid to the use of trademarks, especially the use of registered trademark marks, to distinguish their rationality and legality, and to better utilize the distinguishing role of trademarks. For those who use two or more registered trademarks, the user may not use the registration mark or mark the registration marks separately. The use of two or more registered trademarks using only one registered mark causes others to mistake it for the same registered trademark, and the joint use of two or more registered trademarks changes the approved content of the original registered trademark, which constitutes the act of passing off a registered trademark. , shall bear liability for trademark violations. If the above-mentioned illegal use is identical or similar to someone else's registered trademark, it is a trademark infringement and you should bear the liability for trademark infringement.