The difference between trademarks and font sizes

1. The constituent elements are different. The company name generally consists of industry or business characteristics and organizational form. A trademark can only consist of a distinctive part that distinguishes it from the services provided by others.

2. The functions are different. Business names identify the operations of different businesses, including services and goods. A company can have multiple trademarks for services or goods, but generally only one company name.

3. The applicable legal procedures are different. As long as the trademark does not violate the prohibited provisions of the Trademark Law and does not infringe the exclusive rights of others, it can be used without registration, but there is no exclusive right. The company name must be approved and registered by the state-designated competent authority before it can be used.

4. The scope of exclusive rights is different. Once a trademark is approved and registered, it enjoys exclusive rights throughout the country. The company name has exclusive rights only within the specified area.

5. Different forms of expression. The form of trademark expression is text, graphics and their combination. The company name can only be expressed in text.

6. The applicable laws are different. Laws regulating business names vary greatly from country to country, while trademarks are regulated by the Trademark Law and the Anti-Unfair Competition Law.

7. Trademarks can be transferred or licensed to others, but company names cannot.

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