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Are the corporate trademark and logo the same?

No, the differences between trademarks and logos are as follows:

1. The concepts are essentially different

To register a trademark, the trademark applicant submits the trademark Trademarks obtained by the bureau and approved by the Trademark Registration Certificate are mainly used to differentiate products or services from other competitors. There are many forms of registered trademarks, including not only text trademarks, graphic trademarks, but also portrait trademarks, sound trademarks, and three-dimensional trademarks. etc. A logo is usually a design work of graphics or text graphics created by the creator.

2. Different ownership rights

Trademarks can be applied for by individuals or companies, and the ownership rights belong to the trademark holder; when designing a logo, the designer and the owner may not be the same person. As a commissioned work, if there is an original agreement, it can belong to the entruster. If there is no agreement, it belongs to the creator.

3. Different protection laws

After successful registration of a trademark, it is protected by the "Trademark Law". The logo automatically obtains copyright after the creator completes the creation. Regardless of whether there is copyright registration or not, it is protected by the "Trademark Law". protection under the Copyright Act. However, we need to be reminded that when used to promote goods or services and the brand is infringed, the Trademark Law is more protective than the Copyright Law, and only the creator has the right to sue for trademark rights protection. If your trademark is If you entrust others or a design company to design, you have to rely on others to protect your rights. It is difficult to protect your rights as a user only. This is not the case with registered trademarks. Trademark holders have the right to protect their own legitimate rights and interests.

4. Different protection periods

After successful registration, the trademark is valid for ten years. After expiration, the trademark can be renewed. After renewal, the validity period will be extended for ten years as long as it is still in use. During the validity period, it will be protected by the Trademark Law; the copyright protection period of the logo as an artistic work is 50 years, and it will not be protected after expiration.