1. Brand qualification promotion uses other people’s products and brand names, then through train users need to provide corresponding brand qualifications. The detailed qualifications are as follows: registered brand trademark, certification of the trademark holder, sales by the trademark holder to the store, and authorization to use the logo. 2. Industry qualifications are generally required for pharmaceuticals, cosmetics, and health care products.
What procedures are required for Taobao promotion?
1. Brand qualifications
If you are promoting the use of other people’s products and brand names, through-train users need to provide corresponding brand qualifications.
The detailed qualifications are as follows: registered brand trademark, certification of the trademark holder, sales from the trademark holder to the store, and authorization to use the logo.
Submission method: Log in to the express backend, find your account, and click New Qualification in Qualification Management. Approximately 1-2 working days will be required for review, and promotion can only take place 1 working day after the review is passed.
2. Industry qualifications
Generally, only pharmaceuticals, cosmetics, and health care products are required to provide industry qualifications.
Qualifications required by the pharmaceutical and medical equipment pesticide and veterinary medicine industry: Medicines and medical equipment can only be promoted by Tmall merchants, and an advertising checklist issued by the Food and Drug Administration must be provided and filed in Zhejiang Province.
Cosmetic products with special effects are required to provide an approval number issued by the Food and Drug Administration.
Health products only support Tmall customer promotion, and the "Health Food Advertising Checklist" issued by the Food and Drug Administration must be submitted in good condition and within the validity period.
3. Media qualifications
Through-train promotion presentation media or event parties shall provide cooperation qualifications according to needs. Cooperation qualifications include information such as media cooperation agreement or transfer of authorization from the direct authorized party to the store owner.