BEASTER was founded on 20 14. As a pioneer street brand of a new generation of young people, Beaster is committed to becoming a trend symbol of contemporary pioneer street brands that are independently designed, developed, produced and sold.

Brand manager's clothing design concept is "man and beast", so the gender is vague and needs to be endowed with soul by the wearer. In the eyes of brand managers, clothing is just a medium to convey information, a weapon to help young people think independently and express fiercely, and can convey powerful concepts and information.

Everyone is different and unique. BEASTER uses limited colors, graphics and signs to design infinite works, and combines with the popular culture of contemporary teenagers to advocate the expression of their self-concept and personality and show different individuals and beliefs. Just as the brand LOGO (logo) is an interesting thing.

The funny and individual face shows that the brand advocates the spirit of self-exploration that individuals should be positive and pursue freedom.

Extended data

BEASTER, a national brand, exploded the whole trend circle with a small demon face. The store manager is very exquisite in design and materials, which can be described as a brand of national conscience. BEASTER started very early and has always been a national brand. In the early days, LOGO, which represents the grimace, became a school of its own, and was also well known by hipsters.

The outer circle of BEASTER's grimace logo is taken from the five senses, and the eccentric expression inside is taken from the form of wild animals, which is the embodiment of the brand's spiritual consciousness of "humanity and wildness * * * *". I hope that people wearing brand clothes can have a more interesting and free lifestyle.

Later, BEASTER processed the iconic grimace pattern and defined it as a brand-new second-generation grimace. Compared with the great changes in the appearance of the first and second generation claw marks, the change of grimace may not be so obvious, but it also brings a brand-new feeling.

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