Current location - Trademark Inquiry Complete Network - Trademark inquiry - Shuangxi cigarettes
Shuangxi cigarettes
brief introduction

Double happiness cigarette is a famous cigarette brand produced by Shanghai Cigarette Factory. Shuangxi brand cigarette is the first-class tobacco of flue-cured tobacco type, with rich aroma, pure taste and moderate strength. Specifications and packaging, starting from the circumference of 27.75 mm and the length of 70 mm, are just one of 20 soft bags. 1953, with a circumference of 27.5mm and a length of 70mm. 50 tin cans were added to the package. 10 in may, 1956, in order to increase exports, we introduced10 pieces of hard box packaging, with a cigarette length of 72mm. In the late 1960s, with the rise of filter-tip cigarettes, the specifications and packaging of Shuangxi brand cigarettes have changed. Specifications are divided into 8 1mm and 84mm, and there are four kinds of packaging: 50 cans, plastic cans, 20 cans, hard box clamshell and soft bag.

history

1906, the fathers of "Double Happiness" and patriotic overseas Chinese Jane and Jane Yujie founded Nanyang Brothers Tobacco Company, and the "Double Happiness" brand cigarettes came out the following year. In that turbulent and troubled era, the double meanings of happiness and wealth contained in "Double Happiness" touched people's deepest desire and became popular for its high quality and low price. The great success of "Double Happiness" has caused great dissatisfaction among foreign tobacco manufacturers, so in 1908, the packaging of "Double Happiness" is similar to the cigarettes they produce, and it is required to stop selling "Double Happiness", otherwise it will be accused of trademark infringement.

1909, after the reorganization of the company, the Jane brothers introduced "Double Happiness", which is in the same strain as "Double Happiness" in taste, but added a kind of "Red" that China people like. The seemingly simple change expresses the respect and follow-up of "Double Happiness" to China's traditional cultural preference; Its spiritual core of advocating happiness is also publicized in the external form of "red". Soon, "Double Happiness" took over the city in the market, and it was unparalleled for a while.

19 16 "Double Happiness" began to be produced in Shanghai. Since then, this modern metropolis, which embraces all rivers, is eclectic, compatible with national characteristics and international tastes, and has given endless happiness to "double happiness". Shanghai Tobacco should not only produce Shanghai Tobacco, but also produce ethnic cigarettes and happiness cigarettes, which is the pursuit of Shanghai Tobacco. Shanghai's exquisite manufacturing technology and national optimism are cast into the core values of products and brands, so that consumers can feel that "double happiness" is Shanghai, national or even global when lighting "double happiness" cigarettes.

From 65438 to 0949, the birth of New China swept away the haze of war, injected more happy fresh blood into "Double Happiness", and "Double Happiness" also ushered in new opportunities for development and growth. For half a century, "double happiness" has become the embodiment of "happiness" with a healthy and festive image. Happiness here is not unattainable or unattainable, it is simple and unpretentious: breathing the fresh air in the morning, holding warm afternoon tea, tasting the dishes cooked by my lover, watching the children laugh and play ... everything is happy. It is precisely because the "happy culture" spread by "Double Happiness" has a real sense of life, so it has almost become the first choice for China people's wedding celebrations. Newcomers get married, wedding anniversary, children's full moon, old people's birthdays, company opening ... In every festive occasion, "double happiness" has become a carrier for people to share happiness. It can be said that "Double Happiness" witnessed the fruitful achievements of China's reform and opening up, and also witnessed the happy time when ordinary people lived and worked in peace.

1951September, the trademark of Double Happiness was approved and production began.

During the period of 1959, Nanyang Tobacco Company's Shanghai Manufacturing Factory jumped ship, and Shuangxi brand cigarettes were officially produced by Shanghai No.2 Cigarette Factory.

1991July, Shanghai cigarette factory launched a new product of Shuangxi brand mixed with expanded smoke, which became a tight product.

1984- 1992 output is 2 1 1970 cases. There are six kinds of double happiness cigarettes.

It is precisely because the "happy culture" spread by "Double Happiness" has a real sense of life, so it has almost become the first choice for China people's wedding celebrations. Newcomers get married, wedding anniversary, children's full moon, old people's birthdays, company opening ... In every festive occasion, "double happiness" has become a carrier for people to share happiness. It can be said that "Double Happiness" witnessed the fruitful achievements of China's reform and opening up, and also witnessed the happy time when ordinary people lived and worked in peace.

In 2006, as the oldest cigarette brand in China, "Double Happiness" celebrated100th birthday. At this historical node, it draws a new starting point for itself: a new product tailored for northern consumers-Double Happiness, Happy Listing, which will be shared with all people who pursue happiness and inherit classics.

For "double happiness", this century is a century of spreading happiness and happiness. Because of the wind and frost, because of historical precipitation, the happiness of "double happiness" is generous and inclusive, unlike passing clouds and leaving no trace.

198 1 was rated as a quality product in Shanghai; 198 1 year 1 month high-quality products of Shanghai light industry bureau; 199 1 year was rated as a high-quality cigarette product in the national tobacco industry; 1992 was awarded the famous trademark of Shanghai; 1993 was rated as the best product for consumers to shop; 1994 was rated as an excellent product of quality grade; 1994 was rated as the top quality product for consumers to shop; 1997 was rated as the green dragon and tiger list product of Shanghai Science and Technology Festival (low tar); 1998 was rated as a first-class new product (low tar) in Shanghai; 1999 was awarded the famous trademark of Shanghai; 1999 was rated as a famous cigarette (soft and hard box) by the national bureau; In 2000, it was rated as a famous brand product in Shanghai; In 2000, it was awarded as one of Shanghai (China) 100 famous brand products; 200 1 was rated as a famous cigarette in the national tobacco industry; In 2005, it was rated as a famous brand product in China.

parcel

Classic packaging, red+pink price in 7 yuan (including soft package 1 price at 6.5), green box, tar and nicotine content slightly lower, that is, the medium price is around 8 yuan.

Red+white, tar and nicotine content is lower than the second one, that is, the price of the lamp is around 7.5.

And red+yellow is pure, and the price is in 7.5 yuan -8 yuan.

There is also a commemorative board made by Shuangxi Company, which is crimson and rarely seen outside. The price is 15 yuan.

brand

Shanghai Tobacco Group Co., Ltd. Double Happiness, a well-known (famous) cigarette brand, started with 1906, a famous trademark in Shanghai, a famous brand product in Shanghai, one of the mainstream cigarette brands with the largest sales volume in China, a traditional high-quality flue-cured tobacco product, a high-quality product in Shanghai and a high-quality product in Shanghai Light Industry Bureau. Since the birth of 1906, China famous brand Double Happiness with a history of one hundred years has become a famous cigarette with a history of nearly one hundred years. "Double Happiness" brand is one of the mainstream cigarette brands with the largest sales volume in China, which belongs to the traditional high-quality flue-cured tobacco products. Cigarettes have strong aroma and mellow taste, and are listed as "National Famous Cigarette in Tobacco Industry" and "China Famous Brand Product".