Generally, if the trademark registration is successful, the applicant will receive the trademark registration certificate in 6-8 months. However, in reality, it is very common for trademark registration to be rejected. What is the necessity of filing a trademark review application at this time?

First of all, trademark application review is the only remedy for a rejected trademark application. The average success rate of trademark review is relatively high, and many well-known brand trademarks have experienced rejection review. Secondly, when an important trademark is rejected, as long as there is a glimmer of hope, most parties will choose to exhaust their rights and fully exercise them in order to safeguard their own interests. The trademark application review can retain the right to apply first, waiting for the obstacles to registration to be cleared so that the trademark can finally be registered. In addition, trademark rejection by the Trademark Office is subjective, and the parties can influence the Trademark Review and Adjudication Board’s re-judgment of the trademark by explaining their reasons and providing evidence during the rejection review.

We also need to understand the reasons why a trademark was rejected, so that problems can be avoided when the trademark application is reviewed.

1. Rejection due to unfavorable trademark search. Nowadays, many trademark registration searches are completed by trademark agencies. The professional level of trademark agencies is different. If you encounter an agency that is unprofessional or has little experience, , then the relative credibility of the query results is very low. 2. Rejection due to violation of mandatory regulations. The trademark itself was rejected for many reasons such as lack of distinctiveness, exaggerated publicity, and adverse effects. 3. The blind period for trademark rejection caused by the blind search period is unavoidable. my country’s Trademark Law will reject trademarks that are applied for later based on the first-to-file principle.

Entrust Bajie to handle the trademark application review. A professional agent will analyze it from all angles, prepare materials, and improve the approval rate of your trademark. Bajie charges reasonable fees and professional services are guaranteed! Help you obtain your trademark as soon as possible! Trademark review process Trademark review fees